|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/cpg-camp-brand-analytics-mini-camp/
课程评论：没有评论
课程名称：CPG CAMP：品牌分析 课程概述： CPG Camp品牌分析迷你营是更全面的品牌管理训练营的一个子集。在这里，您将学习如何像世界级品牌经理一样管理您业务背后的数字。该课程专为有志成为品牌经理的学员、实习生及新员工设计，旨在帮助他们深入理解品牌分析，以便获得理想工作并加快品牌营销职业生涯的发展。 CPG Camp的宗旨是通过实际的市场营销培训和招聘服务，帮助市场营销人员互相提升，助力他们在快速消费品（CPG）行业或更广泛的品牌营销领域找到梦想工作并加快职业发展。CPG Camp是为有志成为品牌营销人员的本科生、MBA学生及专业人士提供的顶级品牌管理培训项目与训练营。它由多位品牌营销领导者创立，他们在职业生涯初期便意识到，即使是最有才华的市场营销新秀，在品牌营销面试及实习或全职岗位的第一天，往往也是准备不足。 我们的目标简单明了：教导下一代品牌营销领导者我们希望当初能知道的知识。我们提供的品牌管理训练营高效涵盖了品牌经理工作中的所有关键领域，特别关注新入行市场营销人员常见的盲点。经过在150多所大学和10个国家的数千名学生的培训后，超过90%的毕业生表示愿意向同伴推荐我们的课程。 CPG Camp的品牌管理培训课程由一个涵盖顶级公司和初创企业的顾问委员会设计，旨在超越课堂，提供对市场营销界所追捧的传统培训的独特视角，以及今日顶级市场营销人员所使用的前沿工具。我们将教您如何成功进入并在这个激动人心但竞争激烈的行业中取得成功。虽然许多学生追求的是快速消费品行业的职位，但我们课程中教授的品牌管理基础知识同样可以为技术、零售、体育营销等任何领域的成功营销职业奠定基础。 我们提供100%在线的品牌管理训练营课程，以及面对面或通过Zoom进行的小组直播训练营。对于时间有限或有特定需求的学员，我们还提供包括品牌分析、媒体规划、创意开发、面试和营销策略等主题的一系列迷你营。我们的招聘服务包括品牌面试手册——这是掌握市场营销面试的权威指南，同时我们还提供简历审核及与高管的模拟面试。我们乐意根据您的具体需求定制服务，或根据我们的市场营销领导者和项目毕业生打造咨询/招聘计划。
ABOUT THIS COURSEThe CPG Camp Brand Analytics Mini-Camp is a subset of the more comprehensive Brand Management Boot Camp. Here, you will learn how to manage the numbers behind your business like a world-class Brand Manager. This course is designed for aspiring brand managers, interns & new hires who seek a deeper understanding of brand analytics to land their dream jobs and accelerate their brand marketing careers. WHAT IS CPG CAMP?Marketers lifting up marketers. Real-world marketing training & recruiting services from brand leaders to land your dream job & accelerate your brand management career in the Consumer Packaged Goods (CPG) industry or wider world of Brand Marketing.CPG Camp is the premier Brand Management training program & boot camp for aspiring Brand Marketers at the Undergraduate, MBA and professional level. The company was founded by several Brand Marketing leaders who started their careers together and soon noticed that even the most talented prospective marketers are often unprepared for the Brand Marketing interview & day 1 of an internship or full-time role.Our purpose is simple: teach the next generation of Brand Marketing leaders what we wish we'd known. But rather than charge thousands of dollars, take up months of time or focus on just one area of the job like ‘digital media', our signature Brand Management Boot Camp efficiently hits on all key areas of an ABM's job with a hyper-focus on top blind spots for incoming marketers. After training thousands from 150+ universities and organizations in 10 countries, over 90% of grads say they'd recommend our program to a peer.The CPG Camp Brand Management training curriculum was designed by an Advisory Board that spans a variety of top companies and start-ups. It is designed to go beyond the classroom to provide a peek behind the curtain into the 'classical training' coveted across the Marketing world, as well as cutting edge tools used by top Marketers today. We'll teach you the keys to breaking into & being successful in this exciting but competitive industry. While many of our students pursue jobs in the Consumer Packaged Goods (CPG) industry, the Brand Management fundamentals taught in our program can serve as the backbone of a successful Marketing career in Tech, Retail, Sports Marketing or really any field.We offer a 100% online Brand Management boot camp course, as well as live boot camps (in-person or via Zoom) for groups. And for those with limited time or specific needs, we offer a series of Mini-Camps on topics like Brand Analytics, Media Planning, Creative Development, Interviewing & Marketing Strategy. Our recruiting services include the Brand Interview Playbook, the definitive guide to mastering the Marketing interview - and we also offer Resume Reviews & Mock Interviews with executives. We are happy to customize offerings to your specific needs or build a Consulting / Staffing plan from our corps of Marketing leaders & program graduates.
