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所在平台: Udemy |
课程主页: https://www.udemy.com/course/course-google-looker-studio-data-studio/
课程评论：没有评论
课程名称：Google Looker Studio（数据工作室）入门课程 课程概述：此Google Looker Studio课程（前身为Google Data Studio）是您掌握数据分析与可视化最重要工具之一的理想起点。与Power BI和Tableau一起，Looker Studio是全球最广泛使用的分析平台之一，因其多功能性和集成能力而备受推崇。本课程专为初学者和新手设计，通过逐步指导您掌握基础知识，帮助您培养创建清晰、实用和有影响力的仪表板的实用技能。 您将学习什么？ 课程开始时，您将探索Looker Studio界面，了解数据模型，并连接到数据源，如Google Analytics 4的示范账户。每一课都旨在帮助您建立数据分析的坚实基础，使您能够自信地使用Looker Studio。 在课程中，您将： - 学会使用各种图表，了解其特定用途。 - 掌握连接各类数据源，包括Google Analytics 4和外部数据集，集中管理报告。 - 理解Looker Studio的核心功能，从基本工具到高级能力。 - 创建和利用计算维度和指标来自定义数据分析。 - 应用关键功能有效地转换、过滤和操控数据。 - 创建多种报告类型，并应用过滤器和正则表达式等基本工具。 - 通过数据融合操控和组合数据，以提取有意义的洞察。 到课程结束时，您将具备自信导航Looker Studio的技能，将原始数据转化为清晰且可行的报告。 适合人群： 本课程非常适合以下人群： - 希望追踪和报告活动表现的数字营销人员。 - 希望高效可视化业务数据的小企业主。 - 寻找直观工具展示洞察的数据分析师。 - 在经济学、商业或IT领域的学生和专业人士，渴望建立数据可视化基础技能。 - 任何对数字分析感兴趣并渴望学习如何将原始数据转化为有意义报告的人士。 适用行业： 您将获得的技能在以下行业中价值重大： - 数字营销：使用互动仪表板测量和优化营销活动。 - 电子商务：跟踪销售趋势、客户行为和产品表现。 - 财务：简化报告并展示关键指标。 - 医疗：可视化患者数据和运营指标，以便更好地做出决策。 - 教育：分析入学趋势、学生表现和机构数据。 选择本课程的理由： 此入门级Looker Studio课程专注于实用应用，为您提供在数据驱动决策角色中脱颖而出的工具和知识。无论您工作于营销、商业还是分析领域，创建动态报告和有效分析数据的能力将让您脱颖而出。准备好探索Google Looker Studio，解锁数据可视化的力量。让我们共同踏上这段学习之旅，为您在数据分析世界的成功打下坚实基础！
This Google Looker Studio course (formerly Google Data Studio) is your ideal starting point to master one of the most essential tools for data analysis and visualization. Alongside Power BI and Tableau, Looker Studio is one of the most widely used platforms in the world of analytics, valued for its versatility and integration capabilities. This course is designed for beginners and professionals new to Looker Studio, providing a step-by-step guide through the fundamentals and equipping you with practical skills to create clear, functional, and impactful dashboards.What will you learn?You'll begin by exploring the Looker Studio interface, understanding its data model, and connecting to data sources like Google Analytics 4's Demo Account. Each lesson is designed to help you build a solid foundation in data analytics, empowering you to use Looker Studio confidently.Throughout the course, you will:Learn how to use each type of chart and understand its specific purpose.Master connecting various data sources, including Google Analytics 4 and external datasets, to centralize your reporting.Understand the core functionality of Looker Studio, from its basic tools to advanced capabilities.Create and utilize calculated dimensions and metrics to customize your data analysis.Apply key functions to transform, filter, and manipulate your data efficiently.Create various report types and apply essential tools such as filters and regular expressions.Manipulate and combine data using data blending to extract meaningful insights.By the end of the course, you will have the skills to navigate Looker Studio with confidence, transforming raw data into clear and actionable reports.Who is this course for?This course is perfect for:Digital marketers looking to track and report campaign performance.Small business owners who want to visualize their business data efficiently.Data analysts seeking an intuitive tool to present insights.Students and professionals in fields such as economics, business, or IT, interested in building foundational skills in data visualization.Anyone curious about digital analytics and eager to learn how to turn raw data into meaningful reports.Industries where this knowledge applies:The skills you'll gain are invaluable in industries such as:Digital marketing: Measure and optimize campaigns with interactive dashboards.E-commerce: Track sales trends, customer behavior, and product performance.Finance: Simplify reporting and showcase key metrics.Healthcare: Visualize patient data and operational metrics for better decision-making.Education: Analyze enrollment trends, student performance, and institutional data.Why choose this course?This introductory Looker Studio course focuses on practical applications, providing you with the tools and knowledge to excel in roles requiring data-driven decision-making. Whether you're working in marketing, business, or analytics, the ability to create dynamic reports and analyze data effectively will set you apart.Get ready to explore Google Looker Studio and unlock the power of data visualization. Let's embark on this learning journey together and build a strong foundation for your success in the world of data analytics!
