|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/corporate-strategic-planning/
课程评论:没有评论
**课程总结:战略业务规划与执行基础** 本课程(Fundamentals in Strategic Business Planning and Execution)是一门基础级别的企业规划课程,深入浅出地讲解了企业战略规划中常用的术语和概念。 **核心内容:** * **战略管理(Strategy Management):** kursus 深入探讨了战略管理的基本概念,帮助学习者掌握这一核心领域。 * **决策制定(Decision Making):** 课程强调了在战略规划过程中的决策能力,并提供有效的决策方法。 * **战略推力(Strategy Thrust):** 详细阐述了“战略推力”的含义及其在企业战略规划中的重要性,通过图示和文字说明,帮助学习者逐步掌握相关概念。 * **战略联盟(Strategic Alliance):** 解释了战略联盟的概念,并探讨了其在企业发展中的作用。 * **SWOT 分析(SWOT Analysis):** 课程对SWOT分析进行了拓展,引入了“Mini-Maxi”的迭代策略,结合内部和外部因素的不同组合,进行更全面的竞争分析。 **课程目标:** 本课程旨在提升学习者作为个人和战略顾问的效率与效能,使其深刻理解各类战略术语和概念的重要性。 **适用对象:** * **管理者:** 帮助他们更好地理解和执行企业战略倡议,提升在运营层面的表现。 * **所有组织成员:** 无论您是在商业公司、非营利组织(如政府、医疗保健、教育机构)工作,本课程都具有高度相关性。 通过视频讲座、图示和文本讲解,课程以循序渐进的方式,帮助学习者全面掌握战略规划的核心概念和术语。
This course, Fundamentals in Strategic Business Planning and Execution is a basic level course on Corporate planning and basically explains the commonly used terms and concepts in Corporate Strategic Planning.Corporate Strategic Planning terms are explained with the help of Video lectures with adequate explanation given on fundamental concepts in Strategy Management.Terms such as Strategy Management, Decision Making, Strategy Thrust, Strategic Alliance are explained with the help of diagrams, textual representation and the like where, the Learner is kept abreast, in mastering the concepts and terms in a gradual progression of ideas and facts.Concepts around Strategic Thrust or Objectives creation, is explained in such a manner that the Learner understands the importance of its usage in Corporate Strategy Planning.SWOT Analysis is attempted in Competitive Analysis where the SWOT Analysis is extended to include Mini-Maxi iterations of strategy from the different combinations of Internal and External Factors.The purpose of this course is to make the Learner more efficient and effective as persons and strategic consultants where they understand the importance of the different strategic terms and concepts.It may be helpful to Managers who may undertake basic functions or activities arising out of a strategic initiative and enables them to work well in Operational Floors and in fulfilling strategic or tactical initiatives undertaken by the firm.This course can be taken by people or learners in all kind of organizations, not just business firms and is quite relevant in non-profit organizations such as in government, healthcare, non-profit enterprises and educational institutions.