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所在平台: Udemy |
课程主页: https://www.udemy.com/course/copywriting-secrets/
课程评论：没有评论
课程名称：文案写作秘诀 - 如何写出能销售的文案 课程概述： 在这个课程中，我将与您分享我的文案写作秘密。优秀的文案能够提升销售额，改善市场渗透率和利润。卓越的文案写作能显著改变您的业务表现。我拥有超过30年的顶级文案写作经验，服务过的客户包括IBM、沃达丰、劳埃德银行、普华永道、英国广播公司、Travlex、甲骨文，以及众多知名制药公司和金融服务机构。在这个课程中，我将提供独特的内部视角和宝贵的经验。 我始终欢迎学员提问并提供支持，通常可在24小时内回复。我喜欢帮助他人。与我的其他课程一样，本课程也会随着学员提出的新主题不断发展，成为一个您终生受益的“活课程”。 课程特色： 本课程与许多关于文案写作的优秀课程不同，大多数课程只停留于销售文案，而我关注更广泛的商业文案写作，包括新闻稿的写作及其后续操作、案例研究、网络优化文案和白皮书的撰写。此外，我将教您如何在行业内成为权威，吸引编辑主动寻求您的专业意见，并汇总销售线索生成的强大秘诀。课程中还将提供真实案例供您下载，以便您了解成品的外观和感觉。 适合人群： 本课程将帮助创业者和初创公司、小企业主，以及负责公司市场营销的任何人提升写作技能和推广前景。同时，对于参加过我的《如何成为成功的自由职业文案写作人、居家工作》课程的学员来说，这门课程会大大提高您的商业写作水平。请记住，这是一个Udemy课程，提供100%无条件退款保证，您没有任何风险，可以立即加入我，一同踏上这段引人入胜的旅程。
Let me share my copywriting secrets with you. Copywriting can boost your sales, improve your market penetration and your margins. Good copywriting can do a whole lot better. And world class copywriting can transform your performance out of all recognition. I'm going to show you how. A unique insider's view I've been a top copywriter for 30 years or more, with clients ranging from startups to major corporations. Names like IBM, Vodafone, Lloyds, PricewaterhouseCoopers, the BBC , Travlex, Oracle, one of the world's top business schools, a number of big pharma companies and lots in the financial services arena. Not to mention one of TV's Secret Millionaires. A shoulder to lean on Just like my other courses, I'm always available to answer your queries, or to explain things further, usually within 24 hours; I love to help. And, just like my other courses, this one will grow over time as students suggest new topics. It's a LIVING course that's yours for life. How is this course different? There are lots of great courses on copywriting. Pity they never get much further than sales copy. They bang on about the consumer when there's a whole, profitable B2B marketplace out there. In this course, I focus on a whole range of business copywriting. Sales copy? Sure, in spades. But I also cover things like press releases. How to write them and what to DO with them once you have written them. Like getting published. We'll look in detail at how to write case studies, web copy that's optimized, White Papers, and how to become a Voice in Your Industry - where editors will actively seek out your expertise. And I'll introduce you to the most powerful sales-lead generation secret of all time. Complete with real-life examples. That's something else you get in this course, real-life examples to download, so you can see for yourself how the finished article looks and how it feels. Who'll benefit? Who will benefit? Well, entrepreneurs and start-ups. Small business owners, of course. And so will any person responsible for their company's marketing; wanting to improve their skills and their promotion prospects. And finally, anyone who's taken my course How to Become a Successful Freelance Copywriter, Working from Home. This course will really boost your business writing skills. And remember, this is a Udemy course, so you have the security of a no-quibble, 100% money-back guarantee. You've nothing to lose, so join me right now in what I can promise will be a fascinating journey.
