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所在平台: Udemy |
课程主页: https://www.udemy.com/course/copywriting-guide-from-zero-to-thousands-earning-in-dollars/
课程评论：没有评论
课程名称：《从零基础到专业的完整文案/电子邮件课程》 课程概述： 本课程旨在帮助学员掌握文案写作和电子邮件营销的基本知识和实用技能。课程内容包括： 1. 实用示例与练习的文案写作技巧。 2. 通过实际案例学习电子邮件营销和故事讲述。 3. 内容营销、内容写作、创意写作和商业写作的基本概念。 4. 如何构思“重大创意”，撰写引人注目的标题、说服力强的开头和不可抗拒的报价。 5. 与案例研究一起建立情感联系。 6. 人类行为的永恒心理学。 7. 使用“滑动文件”技巧在线获得您的第一个500美元。 8. 如何在美国、澳大利亚、英国、阿联酋和南非向客户展示自己。 9. 销售漏斗的概念。 课程将从文案写作的基础开始，讲解为什么文案写作被视为一种高收入技能。教授永恒的人性心理学，以及如何将其融入销售信函中，影响和说服原则。课程内容还包括销售信的七个要素：标题、引导、报价、紧迫感、社会证明、推荐信，及如何撰写能让观众专注于您的内容的电子邮件。 此外，课程还将教您如何进行“培养序列”，将冷淡的受众转化为热情的客户，并展示如何包装自己以吸引客户，获得在线工作的机会。学员还将了解如何在LinkedIn和Instagram上找工作。 本课程提供各种有价值的资料，如Michael M的《优秀吸引点（Great leads）》、Claude Hopkins的《科学广告》、Gary Halbert的《博朗信》以及Agora出版的滑动文件。课程还将包括电子邮件副本和销售信的链接，这些信函为数百万乃至数十亿的销售贡献了力量。 最后，课程的目标是通过有效的文案和营销技能，助力学员在职业和商业上成长与扩展，使其能够撰写吸引访客点击的广告文案，设立引导磁石，与访客交换电子邮件和联系方式，从而实现更高的销售转化。
The Basic things you will learn is this course are.1. Copywriting with practical examples and exercise 2. Email marketing/storytelling with practical examples and exercise 3. Content marketing, Content writing, Creative writing, and Business writing3. The concept of Big Idea, the secret to crafting killer headlines,pesuasive lead and irresistible offer.4. Creation of Emotional attachment with case studies 5. The unchanging psychology of human behaviour 6. Swipe Files, the secrets to making your First $500 online7. How to position yourself to clients in the US, Australia, UK, UAE and SA8. The concept of sales funnel I started with the basics of copywriting and why copywriting is regarded as a high income skill.I covered the unchanging psychology of human nature and how you can infuse them in your sales letters. The principle of influence and persuasionI covered the Seven elements of a sales letter. Headlines, Leads, Offer, Urgency, social proof, Tesmonial , How to write emails that will get your audience glued to your content How to carry out Nurture Sequence, converting cold audience to passionate and addicted customers.How to package yourself to look sumptuous to your clients and land your First job online.How to secure Jobs in LinkedIn and Instagram.I will attach materials such asGreat leads (the six easiest way to begin a sales letter) by Michael MStory book like Shoe dog amd Save the cat, scientific Advertising by Claude Hopkins, Boron letters by Gary Halbert. Agora publishing swap files. Links to valuable files that contains email copies and sales letters that brought in millions and billions in sales.My Job is to solve business problems by providing solutions on demand with some written words. Honestly, I know what it will mean to you, if you're business can scale up from making 100 sales in a day to making above a thousand sales daily. This will mean growth and expansion, recognition and more money in the bank. It is simple, you will learn how toWrite you're ad copy that will make your visitors clicking. Set up a lead magnet and offer value to your visitors in exchange for their emails and contacts. You will learn how to qualify your leads by separating the chaffs from grains.Because they need to trust and love you before they can buy from you. Hold me by my words, because I will teach you how to craft love affairs and bond(email copy) between you and your prospect to make him fall in love. Your sales letter will make him buy at will and keep buying and never will he feel that you sold to him. You will learn how to get more subscribers and up sell them into higher paying customers. Whether you will be writing an Email copy, a Lift, Space ad, landing page, sales letter, advertorial, blog ad, the soul aim of this course is to equip you with the skill to grow and scale up in your career and business. you will learn how to assemble winning words through research. I worked with one of the leading financial institutions in Africa (access bank) for 8 years, and I was given the following awards and Certificates. Service Quality Institute Certificate on FEELINGS. Service quality Institute Certificate on SPEED. Protege professionals Certificate on office administrations. Certificate of completion, peer education training course under NYSC Reproductive Health and HIV/AIDs Prevention Project supported by UNICEF. I am currently providing support resistance to business startups in Nigeria. I assist start ups to set up wining marketing campaigns.
