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所在平台: Udemy |
课程主页: https://www.udemy.com/course/convertkit-now-kit-fundamentals-for-beginners/
课程评论:没有评论
课程名称:ConvertKit(现为Kit)基础课程 - 2025 课程概述:准备好将您的电子邮件营销和商业自动化提升到新的高度吗?无论您是小型企业主、内容创作者、单干者还是营销人员,本课程将教您掌握Kit(前身为ConvertKit)所需的一切。Kit为何是电子邮件营销和自动化的强大工具?您如何利用它来增长受众、自动化工作流程和滴灌活动,并有效扩展业务?在本课程中,您将全面了解Kit的功能,从设置账户到创建电子邮件序列、自动化活动,甚至直接从平台销售产品或服务。 您将学习到的内容: 1. **账户设置**:学习如何创建、定制和优化您的Kit账户,包括电子邮件、域名、支付、团队和高级设置。 2. **电子邮件列表管理**:无缝导入电子邮件列表,手动创建订阅者,并使用自定义字段有效组织联系人。 3. **潜在客户细分**:掌握标签、创建细分和设置高级细分规则,精准组织和定位受众。 4. **电子邮件营销**:轻松构建专业邮件模板,发送时事通讯和单次邮件的广播,并创建自动化的电子邮件序列(滴灌活动)。 5. **Kit营销功能**:创建表单和着陆页以捕获潜在客户,并在外部页面上嵌入表单,将Kit无缝集成到现有工作流程中。 6. **营销自动化**:通过掌握触发器、动作、条件和事件,解锁视觉自动化的力量。学习构建简单的电子邮件序列、具有多个路径的工作流程和“如果/那么”规则。 7. **使用Kit进行销售**:学习如何将Kit与Shopify和Thrivecart等电子商务平台整合,或将Kit作为销售产品和服务的主要工具。 8. **高级工具和集成**:将Kit与其他CRM或数据托管工具同步,并通过额外集成增强您的功能。 9. **实践作业**:通过实用作业在真实场景中应用知识,包括创建订阅者、表单、着陆页、电子邮件序列、标签、细分和自动化。 适合人群: - 寻求与受众互动的内容创作者、博客作者和单干者。 - 准备优化营销工作的企业主或创业者。 - 希望精通Kit(前身为ConvertKit)进行电子邮件自动化和客户细分的营销人员。 - 对转向Kit(前身为ConvertKit)并利用其发展业务感兴趣的任何人。 课程特色: 本课程是Kit(前身为ConvertKit)的最新课程,创建于2025年1月,以确保您学习到最新的功能和最佳实践。课程内容充实,包括可操作的课程、真实案例和实践作业,帮助您及时应用新技能。通过创建订阅者、构建电子邮件模板和设置自动化等动手作业,您将在每个模块中获得信心和经验。 作为一名畅销的讲师,我与世界各地的企业合作实施营销自动化策略,帮助他们取得成果。现在,我将我的专业知识带给您,提供这门全面的Kit(前身为ConvertKit)课程。 学生反馈:“我刚完成课程,我的反应是:哇!对创业者、顾问(如我自己)和小型企业非常有价值。Thalita成功地以细致的方式传授了她丰富的知识。这个课程易于理解并能够融入您的商业策略。” - Tamara Biljman,内容策略师
Are you ready to take your email marketing and business automation to the next level? Whether you're a small business owner, content creator, solopreneur, or marketer, this course will teach you everything you need to know about mastering Kit (formerly ConvertKit).What makes Kit (formerly ConvertKit) one of the most powerful tools for email marketing and automation? And how can you use it to grow your audience, automate your workflows and drip campaigns, and scale your business effectively?In this course, you'll gain a complete understanding of Kit's features, from setting up your account to creating email sequences, automating campaigns, and even selling products or services directly from the platform.What You'll Learn:Account Setup: Learn to create, customize, and optimize your Kit (formerly ConvertKit) account, including email, domain, payment, team, and advanced settings.Email List Management: Import your email list seamlessly, manually create subscribers, and work with custom fields to organize your contacts effectively.Lead Segmentation: Master tagging, creating segments, and setting up advanced segmentation rules to organize and target your audience precisely.Email Marketing: Build professional email templates, send broadcasts for newsletters and one-off emails, and create automated email sequences (drip campaigns) with ease.Kit Marketing Features: Create forms and landing pages to capture leads, and embed forms on external pages to seamlessly integrate Kit into your existing workflows.Marketing Automation: Unlock the power of visual automations by mastering triggers, actions, conditions, and events. Learn to build simple email sequences, workflows with multiple journeys, and "if/then" rules for smarter workflows.Selling with Kit: Learn how to integrate Kit with eCommerce platforms like Shopify and Thrivecart, or use Kit as your primary tool for selling products and services.Advanced Tools and Integrations: Sync Kit with other CRM or data-hosting tools, and enhance your capabilities with additional integrations.Practical Assignments: Apply your knowledge in real-world scenarios with hands-on assignments, including creating subscribers, forms, landing pages, email sequences, tags, segments, and automations.Who Is This Course For?Content creators, bloggers, and solopreneurs seeking to engage their audience.Small business owners or entrepreneurs ready to streamline marketing efforts.Marketers who want to master Kit (formerly ConvertKit) for email automation and lead segmentation.Anyone interested in transitioning to Kit (formerly ConvertKit) and leveraging it to grow their business.What Sets This Course Apart?This is the most up-to-date course on Kit (formerly ConvertKit), created in January 2025 to ensure you're learning the latest features and best practices.This course is packed with actionable lessons, real-world examples, and practical assignments designed to help you apply your new skills immediately. With hands-on assignments like creating subscribers, building email templates, and setting up automations, you'll gain confidence and experience with every module.As a best-selling instructor with over 15,000 students, I've worked with businesses around the world to implement marketing automation strategies that drive results. Now, I'm bringing my expertise to you in this comprehensive Kit (formerly ConvertKit) course.Here's what one of my students had to say: "I just completed the course - and my only reaction is: WOW! Super valuable for entrepreneurs, consultants (such as myself), and small businesses. Thalita successfully managed to transfer her rich knowledge in a meticulous manner. This course is easy to comprehend and incorporate into your business strategy." - Tamara Biljman, Content Strategist