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所在平台: Udemy |
课程主页: https://www.udemy.com/course/convert-html-site-to-wordpress/
课程评论：没有评论
课程名称：将HTML网站转换为WordPress以提升搜索排名 概述： 本课程的目标是将一个不符合Google“移动友好”测试的静态HTML网站转换为一个时尚、响应式的移动友好型网站，确保在桌面、平板和手机浏览器上都能良好显示。您可以“旁观”整个转换过程，了解如何在不影响当前排名和零网站停机的情况下完成这种转换。 适合人群： 本课程适合任何需要将HTML网站转换为移动友好的WordPress网站的人士，以符合Google即将到来的算法变化。课程不要求学员具备HTML或WordPress的先前知识。 重要性： Google的算法更新将对不在移动浏览器（手机和平板）上良好显示的网站进行惩罚。旧的HTML网站通常未针对移动设备进行优化，因此在搜索引擎中的表现将受到影响。如果您希望保留旧的HTML网站，那么现在是转换到WordPress的最佳时机。本课程将逐步指导您完成整个过程。 为什么选择WordPress？ WordPress提供易于设置的平台，并且自带响应式网站主题。如果您将网站转换为WordPress，不仅会拥有一个外观优美的网站，还将确保该网站在任何浏览器和设备上都能良好显示——无论是手机、平板还是桌面电脑。WordPress的优势在于它处理了技术性问题，您只需专注于网站内容，无需成为设计师。 课程内容： 课程开始时将介绍切换到响应式主题的重要性。然后，我会向您展示我一个很久以前建立的旧HTML网站，该网站在SEO规则上与现在大相径庭。在转换到WordPress的过程中，我还会对网站进行整理，使SEO得到更新。 随后，您将学习如何轻松收集网站上的URL列表，并使用电子表格组织它们，以帮助转换顺利进行。在安装WordPress后，您将学习如何在准备好切换之前让搜索引擎无法访问该站点，同时掌握确保在转换期间网站零停机的简单策略。 一旦网站成功转换到WordPress，您将学习如何进行切换，并测试新网站以确保一切正常。您甚至能够在Google中搜索您的页面，点击旧HTML页面，并被重定向到WordPress网站的新版本页面。 所以，您还在等什么？让我们开始转换您的网站吧！
Course ObjectivesTo take a static HTML website that fails Google's "mobile-friendly" test and convert it into a slick, responsive, mobile-friendly website that looks great on desktop, tablet and mobile phone browsers. You can watch the entire conversion process "over-my-shoulder" and see how this type of conversion is possible without losing current rankings, and with zero site downtime.Who is the course for?This course is for anyone that needs to convert an HTML site into a mobile-friendly Wordpress site to be compliant with Google's upcoming algorithm change. The course does not require any previous knowledge of HTML or Wordpress.Why is this important?Google has an algorithm update that effectively penalizes sites that do not display well in mobile browsers (that's mobile phones and tablets). Older HTML sites are not typically optimized for mobile devices, so they will suffer in the search engines.If you have old HTML sites that you want to keep, now is the time to think about converting them to Wordpress. This course can take you step-by-step through the entire process.So why Wordpress?Wordpress offers a platform that is easy to set up and offers responsive site themes out of the box. If you convert your site to Wordpress, you'll not only have a great looking website, you'll also have one that is responsive! That means the site looks great in any browser on any device - mobile phone, tablet or desktop computer. The beauty of Wordpress is that it takes care of the technical stuff, you just concentrate on your site content. Now you don't need to be a designer.If you are concerned about the upcoming changes to Google's algorithm and how they will affect your HTML site, then this course is for you. Within a few hours, you'll have a beautiful, responsive site that Google will reward.What's in this course?This course starts off with an introduction, telling you why it is important to make the switch to a responsive theme. I'll then introduce you to one of my old HTML websites, built a long time ago when SEO had very different rules. During this upgrade to Wordpress, I'll also be cleaning it up and bringing the SEO up to date.You'll then see an easy way of collecting a list of URLs on the site, and using a spreadsheet, organize them to help the conversion go smoothly.After installing Wordpress, you'll learn how to make it invisible to the search engines until you are ready to switch it on. You'll also learn the simple strategy to make sure your site has ZERO downtime during the conversion.Once the site has been ported over to Wordpress, you'll learn how to make the switch, and test the new site to make sure everything is as it should be. You'll even be able to go to Google, search for your pages and click on the old HTML pages and be redirected to the new version of that page on the Wordpress site.So, what are you waiting for? Let's start to convert your site.
