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所在平台: Udemy |
课程主页: https://www.udemy.com/course/content-writing-for-marketers-webmasters-and-freelancers/
课程评论:没有评论
**课程名称:** 内容写作:面向营销人员、网站管理员和自由职业者 **课程概述:** 本课程适合内容写作新手和希望提升技能的学习者。无论您是希望提升网站在谷歌搜索排名中的权重,还是作为自由职业者提供内容写作服务,本课程都能满足您的需求。课程还涵盖了如何利用人工智能(AI)工具,如ChatGPT和CopyAI,来生成内容。 **课程内容包括:** * 内容写作概览 * 基础SEO及关键词使用技巧 * 内部链接和外部链接的应用 * 着陆页(Landing Pages)与博客文章(Blog Posts)的区别 * 长篇内容与短篇内容的创作 * 写作技巧:新闻抢搭(Newsjacking)、摩天大楼(Skyscraper)和列表式文章(Listicle) * 社交媒体内容写作及短篇博客写作 * 信息图(Infographic)制作(包含详细教程) * 新闻稿写作与发布 * AI内容生成:社交媒体帖子、写作大纲以及AI生成内容的最佳实践 **课程亮点:** * 近4小时的视频内容,配有资源指南和讲义,方便学习。 * **对网站管理员:** 学习如何通过优质内容实现网站的自然排名,无需在谷歌广告上花费巨资。了解帮助网站登上谷歌首页的各项技巧。 * **对自由职业者:** 探索副业的潜力,写作是最容易入门的技能之一。通过为网站管理员、Fiverr或Upwork等平台提供写作服务来增加收入,按自己的节奏工作。 **为何学习内容写作?** * **网站管理员:** 通过内容优化,降低获客成本,提升网站流量。 * **自由职业者:** 掌握热门技能,拓展收入来源,实现灵活工作。
For beginners and those looking to increase their knowledge of content writing, this course offers it all. No matter if you are a website owner looking to increase your website ranking in Google, or a freelancer looking to offer content writing as a service, this course has you covered. Also contains lessons on using ARTIFICIAL INTELLIGENCE (AI) such as ChatGPT and CopyAI to generate content. Lessons include:Overview of content writing.Basic SEO and how to use keywords.User of internal and external links.Landing pages versus blog posts.Long form versus short form content.Techniques such as newsjacking, skyscraper, and listicle article writing. Social media content writing and short blog post writing.Infographic creation (including step by step tutorial on how to create them).Press release writing and distribution.AI Content Generation (including social media posts, writing outlines, and best practices for using AI generated content).This course contains close to 4 hours of video content as well as resource guides and other handouts for ease of learning.Why learn content writing? Webmasters - Stop paying to advertise on Google when you can organically rank your website through quality content writing. Learn the techniques that are used to help rank your website on page 1 of Google without spending thousands of dollars per month for leads. Freelancers - Side hustles are becoming more and more popular. 45% of people in the United States have side hustles as of 2023. One of the easiest side hustles is writing. Make extra income offering writing services to webmasters or through sites such as Fiverr or Upwork. Work at your own pace and make extra income once learning the techniques taught in this course.