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所在平台: Udemy |
课程主页: https://www.udemy.com/course/content-design-fundamentals-for-bloggers/
课程评论：没有评论
**课程名称：** 博客内容设计基础 **课程概述：** 本课程是“心理驱动网页设计”系列课程的一部分，专为初学者设计。在全球拥有超过6亿博客的今天，博客的普及度日益增长。然而，成功的关键已不再仅仅是创建博客，而是如何让读者找到并阅读你的内容。在用户可能只给你30秒的注意力时间内，让读者能够轻松消费你的内容是最重要的技能。 这门课程将教你如何设计博客文章，使其具备可查找性、可扫描性、可读性、可操作性和可分享性。我们将深入探讨扫描模式，以实现更快的阅读和更容易的理解；学习如何运用故事、准确的写作技巧来促进深度阅读和易于回忆；掌握恰当的强调、有影响力的风格、有效的排版以及合适的视觉元素；并精通社交内容创作、内容策展、内容分享和内容营销。 **课程内容：** * 扫描模式设计，提高阅读速度和理解力 * 运用故事和准确的写作技巧，促进深度阅读和记忆 * 学习使用恰当的强调、有影响力的风格、有效的排版和视觉元素 * 掌握社交内容创作、内容策展、内容分享和内容营销 **先修要求：** 能够理解英语（无字幕）。 **学习级别：** 初级至中级博客作者。 **重要提示：** * 本课程的大部分内容与“心理驱动网页设计”课程重叠，若已修读该课程，不建议再次学习。 * 本课程不提供字幕。
This course is part of our "Psychology Driven Web Design" collection.This is a beginner level course as content design is concerned.Please note that NO subtitles are available with this course.GENERAL DESCRIPTIONThere are more than 600 million blogs on the web today. The number of bloggers in the United States alone by now exceeds 30 million. And there is a blog about every conceivable topic out there.This isn't to say that you shouldn't run a blog. On the contrary, the popularity of blogging is growing with each passing day. But the question is no longer about creating a blog. It's rather about getting others to find and read what you've written. To be able to make the best use of the 30 seconds you might get from a visitor is the most important skill that you must possess today as a blogger.You might think that content is king, and that a blog has to be judged by the material it contains. But no matter how talented you are as a literary writer, how visually appealing the template is that you are using, and how useful the information conveyed in your content is, your blog is valuable only to the extent that others can easily consume that content. Teaching you how to design your blog posts so they can, is exactly what this course is about.The medium we call the world wide web has its own set of rules and peculiarities, when compared with more traditional content carriers. The information content of a blog might make it useful, but it is the content design that makes it valuable. When you finish this course, your blog posts will be findable, scannable, readable, actionable, and shareable.COURSE CONTENTIn this course, you will learn about scanning patterns and to design for easy scanning, faster reading, and easy comprehension; you will learn to write accurately, using stories, for deep reading and for easy recall; to use proper highlighting, impactful styles, effective typography and appropriate visuals; and to master creating social content, content curation, content sharing and content marketing.PREREQUISITESThere are no prerequisites other than being able to understand English without needing subtitles.THE LEVEL OF STUDYThis course is for those who are at a beginner to intermediate level as bloggers.IMPORTANT NOTE: MOST PARTS OF THIS COURSE ARE ALSO CONTAINED IN OUR COURSE "PSYCHOLOGY DRIVEN WEB DESIGN". IF YOU HAVE TAKEN THAT COURSE ALREADY, WE DO NOT RECOMMEND THAT YOU TAKE THIS COURSE.IMPORTANT NOTE: WE DO NOT OFFER SUBTITLES IN THIS COURSE.
