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所在平台: Udemy |
课程主页: https://www.udemy.com/course/community-analysis-for-social-work-and-health-workers/
课程评论：没有评论
**课程名称：** 社区分析：社会工作与健康工作者指南 **课程概览：** 本课程认为，社区分析与市场分析存在根本区别。虽然市场分析适用于营利和非营利组织，但其可能无法完全契合非营利组织的使命驱动性。社区分析则能增强对社区、其结构及市场机会的了解，尤其关注那些营利性实体可能忽视的、以社会公益为首要目标的服务缺口、合作及社区影响。 本课程旨在将使命驱动的社区分析付诸实践，内容涵盖： * **阐明愿景：** 帮助学习者清晰界定目标。 * **转化为可行动目标：** 将愿景转化为具体执行计划。 * **组织集体行动：** 动员群体协同合作。 * **评估过程与影响：** 衡量项目进展与成效。 **课程产出：** 完成本课程后，您将能够： 1. **撰写社会关怀论证：** 包含环境实践，解释文化、健康、经济、政治和技术对个人行为选择的影响。 2. **完成社区分析报告：** 涵盖六个关键领域，深入分析目标社区。 3. **奠定集体行动基础：** 制定干预目标，考虑扩展、伙伴关系和召集事宜。 4. **制定评估计划：** 包括形成性修正和总结性创新提示、流程映射以供复制，以及用于数据驱动叙事的成效评估。
MAWMedia Group sees community analysis as fundamentally different from market analysis. Though market analysis is an appropriate activity for both for-profit and not-for-profit enterprise, market analysis alone may not fully connect with the mission-mindedness of the not-for-profit organization. Community analysis can support knowledge of the community, its structures, and market opportunities, but the service mission of not-for-profits often focus more on service gaps, collaborations, and community impact in areas where for-profit entities do not perceive a market. For that reason, a community analysis may be more appropriate when the motivations are social good as primary and profit as secondary.Secondary, but still important profit motive can be translated into sustainability for the social good you are performing through the business. This training operationalizes mission-driven community analysis in a way that illuminates vision, translates it into actionable goals, organizes groups for collective action, and evaluated both process and impact.We achieve this through 3 products. You will have the ability to create the following after completing this training:A case for social care including environmental practice, which explains cultural, health, economic, political, and technological impacts on individual choice behavior.A community analysis report complete with information from 6 distinct areas explaining the community you intend to analyze.A foundation for collective activity with proposed intervention goals attending to expansion, partnership, and convening considerations.An evaluation plan that included formative correction and summative innovation prompts, process mapping for replication, and impact evaluation for data-based storytelling.
