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所在平台: Udemy |
课程主页: https://www.udemy.com/course/church-social-media/
课程评论：没有评论
课程名称：教会与事工的社交媒体基础 课程概述：您好，我是您的讲师Natchi Lazarus。我热衷于利用科技、数字工具和社交媒体帮助基督教会完成大使命。这个课程旨在帮助教会领袖在智能手机主导的数字时代，了解社交媒体的运作，并有效地与受众建立联系和进行事工。 在这门课程中，我将分享许多实际的技巧、工作流程和亲身实践的技术，这些都是我在15年以上的咨询生涯中，与各类教会、非营利组织和事工合作所获得的经验。通过我在亚马逊全球发行的书籍《连接的教会》，已有成千上万的教会领袖受益于我开发的S.P.I.R.I.T.框架和沟通模型。现在，通过这门课程，您可以接触到这些框架和模型。 无论您是一个成熟的组织，还是刚刚起步的事工，这个课程都旨在帮助您成功实施社交媒体和数字事工项目，以便更有效地服务于您所称呼的人民，无论是在网上还是 offline。 课程共分为六个模块，每个模块包含多个课时： 模块 I - 介绍：快速介绍课程内容，并提供如何充分利用本课程的一些建议。 模块 II - 社交媒体与教会：讨论使用数字、在线和社交沟通媒介的重要性，探索“连接型受众”的演变，以及社交媒体营销的圣经基础及其与大使命的相关性。 模块 III - 沟通模型：介绍四部分的“连接教会”沟通模型，设定在教会内部利用社交媒体和技术实现无缝沟通的更广泛愿景。 模块 IV - 实施框架：从愿景转向行动，研究六步S.P.I.R.I.T.框架作为在您的事工中实施沟通模型的实用方法，此部分将涉及管理策略、营销策略和运营细节。 模块 V - 未来趋势与教会：探讨关键的未来趋势以及它们对您事工的潜在影响。 模块 VI - 未来保障您的事工与后续步骤：寻找未来保障您事工的方式，并准备应对可能遇到的技术和数字变化，同时探讨您完成课程后可能采取的一些后续步骤。 我期待看到您如何使用本课程的内容来拓展您的事工，通过服务和影响社区传播好消息。期待在课程中见到您。- Natchi Lazarus
Hello, I am Natchi Lazarus, your instructor. I am passionate about equipping the body of Christ fulfil the Great Commission using technology, digital tools and social media.I created this course to help you as a church leader in this smart-phone-dominated digital age get an understanding of how social media works and how you can use it to reach, connect and minister effectively to your audience.Through this course, I share many practical tips, workflow ideas and hands-on techniques that I have learnt and implemented personally in my 15+ years of consulting career, working with various churches, nonprofits and ministries.Through my book, The Connected Church, which is available on Amazon stores worldwide, 1000s of church leaders have already benefited from the S.P.I.R.I.T. framework and communication model that I have developed. Now, through this course, you have access to the framework and the model.Whether you are an established organisation or an individual starting your ministry, this course is designed to help you successfully implement a social media and digital ministry program, so that you can serve the people who you are called to serve, effectively, both online and offline.There are 6 modules or sections in this course with multiple lessons or lectures in each section.Module I - IntroductionIn this module, I will give you a quick introduction to the course and some tips on how to make the most of this course.Module II - Social Media & the ChurchIn this module, we talk about the importance of using digital, online and social communication medium. We explore the evolution of a new type of audience - the connected audience, and help the reader learn the biblical basis of social media marketing and its relevance to the Great Commission.Module III - The Communication ModelIn this module, I introduce you to the 4-part Connected Church communication model. We lay out a broader vision of a smooth, seamless communication within the Church, as one body using social media and technology.Module IV - The Implementation FrameworkIn this module, we move from visioning mode to action mode. We will look at a six-step S.P.I.R.I.T. framework as a practical means to implement the communication model in your ministry. This is a hands-on implementation section that examines management strategies, marketing strategies and operational details.Module V - Future Trends & the ChurchIn this module, we look at key future trends and how they might impact you as a ministry.Module VI - Future Proofing Your Ministry and Next StepsIn this final module, we look at ways in which you can future proof your ministry and be ready for the technological and digital changes that you may encounter. We also look at some of the next steps you could take after completing this course.I am excited to see how you will use the content of this course to grow your ministry, spreading the Good News by serving and impacting your community. I will see you inside the course.- Natchi Lazarus
