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所在平台: Udemy |
课程主页: https://www.udemy.com/course/buzz-hacking-word-of-mouth-marketing/
课程评论：没有评论
**课程名称：** 口碑营销研讨会 (如何创造病毒式传播) **课程概述：** 该课程探讨了“口碑”的力量，以及如何让你的产品、服务、才能或事业被大众广泛讨论和传播。主讲人拥有二十多年的营销研究经验，以及对成功企业家的深入访谈，旨在揭示一些想法受欢迎而另一些默默无闻的原因。 课程内容将提炼出关于成功口碑营销活动的基石原理，包括： * 病毒式传播的创意和口碑营销案例 * “能传播开”的营销六要素 * 采用的五个阶段 * 实现病毒式传播的三步骤 * “秘密”背后的秘密 * 引爆点和临界质量 **平台与保障：** 该课程在Udemy平台提供，注册后可获得终身访问权限，并可在电脑、智能手机或平板电脑上通过Udemy免费App观看。此外，课程还提供30天退款保证。
Question: Who's talking about YOU? More important, what are they saying about you, your product, service, talent or cause? Are you creating ideas that spread.or that wither on the vine? I've spent the past two decades of my life researching marketing, conducting hundreds of interviews with successful entrepreneurs, and putting into practice what I learned. Like you, I've always wondered, "Why do some people and ideas become wildly popular while most live in obscurity?" In this course I distill years of research and wisdom into the anatomy of buzz. I give you the foundational principles that every entrepreneur should know about successful word-of-mouth marketing campaigns, including: Examples of Viral Ideas and Buzz Marketing The Six Elements of Marketing That Sticks The Five Stages of Adoption Three Steps to Viral Marketing The Secret Behind 'The Secret' Tipping Points and Critical Mass Register for this course on Udemy today and get lifetime access to the lessons. Watch them on your computer, or on your smartphone or tablet using the free Udemy app. Plus, it comes with a 30-Day, Money-Back Guarantee!
