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所在平台: Udemy |
课程主页: https://www.udemy.com/course/business-writing-with-more-impact/
课程评论：没有评论
课程名称：强有力的商业写作：如何更具影响力地写作 概述： 本课程旨在帮助您提升在职场、商业或学术环境中写作的技巧，使您的书面沟通更具冲击力。无论您是撰写客户邮件、论文、市场材料还是技术报告，学习如何写出引人入胜、专业且富有感染力的内容，将让您在交流中产生更大的影响力，迅速引起注意。 通过本课程，您将掌握吸引读者的写作技巧，并了解如何促使他们采取行动，例如购买产品、回复邮件或改变行为。课程内容由拥有25年以上写作和编辑经验的讲师教授，确保了实用性和有效性。 课程特点包括： - 直观易懂的写作技巧，帮助您在短时间内写出富有冲击力的信息。 - 打破复杂语法和结构规则的束缚，提供简易且面向商业的实例。 - 提供可打印的备忘单和练习，帮助您提升商业写作技能。 完成本课程后，您的写作将： - 产生更大的影响 - 更加简洁有力 - 引人入胜并保持专业性 - 抓住并保持读者的注意力 此课程的设计旨在为商业传播提供实用建议，而不是繁琐的理论讲解。提升您的写作信心，使沟通变得更加高效和具影响力。
WRITE WITH IMPACTIf you write for your job or business, college, university or school, this Writing With Impact course is a must-watch.Do you want to write punchy, flowing and effective business communications?Whether you write client emails, essays, marketing material or technical reports, writing engaging, professional and compelling communication will help you make more impact, more quickly.By the end of this course, you'll write in a manner that gets you noticed - and read to the very end. And you'll understand how to urge your reader to act - make that purchase, respond to your email, change their behaviour.Do you write for work, business or university?Is your writing clumsy, unfriendly, or text heavy?Do you write too many words?Perhaps you just need to produce your best written communication.This course will equip you with the writing and editing skills to produce impressive written communication that makes a real impact.I've worked as a writer and editor for more than 25 years - as a journalist for high-profile international publications, and as a copywriter for countless businesses, creative agencies, government entities and not-for-profit organisations.In this fast-paced business writing course, I share my secrets to writing powerful messages that make an impact - quickly. I reveal simple techniques to make your writing enticing and inspiring to read - giving you the confidence to write powerful communication, with ease."This course is well-planned and well-presented. The instructor teaches from a foundation of experience in writing business messages. This makes for a decidedly ‘business-friendly' class rather than one packed with complex rules about grammar and structure." - Bruce F, Udemy student on Powerful Business Writing: How to Write Concisely.I've created cheat sheets you can print and keep next to your computer for easy reference, and exercises that will hone your business writing skills.Forget grammar theory; think easy-to-follow examples and business-oriented content. Like my writing, my explanations are concise and clear - you won't find yourself sitting through long-winded or technical explanations.At the end of this course, your business writing will:Make more impactBe more succinct and powerfulBe punchy, clear and professionalGrab and hold your readers' attention
