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所在平台: Udemy |
课程主页: https://www.udemy.com/course/business-podcast-playbook/
课程评论：没有评论
Coursera上的“商业播客宝典”课程旨在帮助企业主利用播客来发展业务。无论您是刚开始创建播客，还是已经拥有，但因制作耗时、业余效果、缺乏实际业务成果而感到沮丧，本课程都将为您提供解决方案。 课程内容全面，涵盖了播客制作过程中常见的核心挑战： * **信息过载：** 解决从“如何开始”、“购买何种设备”、“RSS Feed的必要性”、“如何设计节目以促成转化”到“如何盈利”等一系列问题，提供从零到一的简单易懂的课程。 * **设备设置：** 指导您如何调校摄像和音频设备的录制设置，以确保每一期节目都能呈现最佳的视听效果。 * **系统与工作流程：** 简化嘉宾邀请流程及那些常常让播客制作声名狼藉的管理任务，提升效率。 * **营销推广：** 提供实用的营销技巧，让推广变得简单，通过内容再利用来扩大受众，提高品牌认知度。 * **人工智能的应用：** 教授如何利用AI工具撰写博客、创作YouTube标题和缩略图等，显著节省您的宝贵时间。 * **盈利模式：** 揭示8种以上播客盈利方式，其中许多即使在初期听众较少时也能实现。 通过本课程，您将学习如何规划、录制、剪辑、分发、推广和盈利您的播客。课程将帮助您转变思维模式，并为您成功打造播客提供必要的工具和支持。
The A-Z online program for business owners using a podcast to grow their company.If you are starting a podcast or already have one for your business that is sucking the happiness out of you because it takes too much time to produce, looks amateur, and isn't producing tangible business results - this program is for you.Within the video training, we will cover the most essentialroadblocks that podcasters struggle to overcome:#1: Information Overload - How do I start? What gear do I buy? Why do I need an RSS Feed? How to I structure my show to get conversions? How do I make money? All will be answered in our simple, easy to follow lessons covering you from start to finish.#2: Camera/Audio Gear: How to dial your visual and audio recording settings to sound and look your best every episode.#3: Systems and Workflows: Simplifying the intake processes for guests and admin tasks that give podcasting a bad rep.#4: Marketing: Making marketing and promotion easy with pointed tips on building an audience by repurposing episodes to drive more awareness.#5: Leveraging AI: How to use Artificial Intelligence tools to write blogs, create YouTube titles, thumbnails, and more -saving you hours of time.#6: Making Money: Showing you 8+ ways to monetize your show, most of which you can do with a smaller audience when you first start out.In this program, you will learn how to plan, record, edit, distrubte, market, and monteize your podcast. We will shift your mindset and give you the tools you need to succeed as a podcaster.
