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所在平台: Udemy |
课程主页: https://www.udemy.com/course/business-management-motivating-workers/
课程评论：没有评论
**课程名称：** 商业管理：激励员工 **课程概述：** 本课程深入探讨了商业管理的核心技能，强调了激励员工对于企业蓬勃发展的重要性。许多初创企业所有者误以为仅凭创业和销售营销等技能就能确保成功，但事实并非如此。本课程将揭示商业管理是一项需要通过培训和实践才能掌握的技能，与其他技能无异。 **课程内容亮点：** * **员工激励的根本：** 识别和理解驱动员工工作的内在和外在因素，并学习如何有效提升员工的积极性。 * **经典管理理论：** 学习泰勒、赫茨伯格和马斯洛等管理学大师的激励理论，解析其在现代管理中的应用。 * **财务激励的运用：** 掌握如何利用薪酬、奖金、股权等财务手段来有效激励员工。 * **非财务激励的策略：** 探索非财务激励的多种形式，如认可、晋升、发展机会、工作环境等，并学习如何将其融入日常管理。 * **提升员工满意度和绩效：** 学习如何通过有效的员工管理来提高工作满意度，从而提升财务业绩，并营造积极向上的工作环境。 **目标学员：** 无论您管理何种类型的企业，本课程都将为您提供实用的方法和工具，以改进您的管理实践并提升企业绩效。课程内容基于美国顶级商学院教授的成熟管理理论和实践，并结合了讲师多年的商业实战经验。
Business Management is a broad term that covers a wide range of business activities. It's also a skill that is essential for a small or large organization to thrive. Many small business owners believe that by simply starting a company and perhaps having some skills in sales & marketing and the like, success is virtually guaranteed. But nothing could be further from the truth. The truth is, Business Management is a skill that needs to be learned through training and practice, just like any other skill. In this course, you will learn: 1. What motivates people to work (and therefore how to increase their motivation) 2. The management theories of Taylor, Herzberg, and Maslow 3. How to use financial incentives to increase motivation 4. How to use non-financial incentives to increase motivation 5. How to manage your staff to increase job satisfaction, financial results, and improve the overall environment of the workplace No matter what type of business you manage, this course will help you improve it's results. The course is based on proven management theories and practices that are taught in top business schools throughout the United States as well as on my many years of experience in the business world.
