|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/business-intelligence-strategies/
课程评论：没有评论
**Coursera商业智能：策略、工具与技术课程总结** 本课程旨在教授学员商业智能（BI）的基本原则、关键要素以及如何将其应用于实现可持续和盈利的业务增长。通过学习，您将能够构建基本的商业智能系统架构，并掌握数据挖掘与数据仓储的应用。 **课程核心内容：** * **理解商业智能：** 深入了解商业智能的定义、核心概念和重要性。 * **BI与业务增长：** 学习商业智能如何驱动企业的可持续增长和盈利能力。 * **BI系统应用：** 探索组织如何有效地使用商业智能系统。 * **数据仓储：** 理解数据仓储的概念及其重要性，并学会有效利用。 * **BI流程：** 掌握商业智能的完整流程，从数据获取到决策支持。 * **BI与数据挖掘：** 学习商业智能与数据挖掘的结合应用。 * **数据挖掘技术：** 探索各种数据挖掘工具、方法和技术。 * **数据分析：** 学习必要的数据分析技能。 * **因子分析、聚类分析与多维标度：** 掌握这些常用的统计分析技术。 * **最佳实践：** 了解商业智能项目的最佳实践和实用方法，帮助您将海量数据转化为可操作的信息，从而做出更明智的商业决策，优化产品，提升客户满意度，并在竞争中脱颖而出。
Welcome to Business Intelligence: Strategies, Tools & TechniquesIn this course you will learn the basic principles and elements of Business Intelligence and how to apply it to achieve sustainable and profitable business growth. By the end of the course, you will be able to build the fundamental architecture for functioning business intelligence systems with the support of data-mining & data-warehousing applications. You will have the knowledge you need to develop and launch a BI project - turning the flood of data into actionable information that helps your business succeed. Finally, you'll discover how the applications and technologies join forces to access, analyze, and offer data that you can use to make better business decisions, improve your products, satisfy customers, overcome competitors, and more. What you'll learn in this course:Understand the basic principles and elements of Business IntelligenceLearn how Business Intelligence leads to sustainable and profitable growth Learn how organizations use Business Intelligence systemsLearn what is data warehousing and how to utilize itUnderstand the Business Intelligence processLearn BI and Data Mining applicationsDiscover Data Mining tools, methods, and techniquesLearn Data AnalysisLearn Factor AnalysisLearn Cluster Analysis and Multidimensional ScalingDiscover best practices and pragmatic approaches
