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所在平台: Udemy |
课程主页: https://www.udemy.com/course/business-execution-crafting-a-strategy-that-executes/
课程评论：没有评论
**课程名称**: 商业执行：制定可执行的战略 (Business Execution: Crafting a Strategy that Executes) **课程概述**: 本课程是“商业执行”系列中的第二门课程，旨在帮助学员理解为何许多企业在战略规划投入大量时间后，仍未能成功执行其战略计划。课程将深入探讨企业在持续增长、成本管理和风险规避方面面临的挑战，这些挑战往往是阻碍战略执行的根源，导致愿景与执行之间存在差距。 成功的战略执行需要企业所有部门的参与和协调。企业内部的决策是在领导力、员工和文化等多层面的复杂组织背景下进行的。课程将分析用于执行战略的过程，该过程连接了战略的制定和规划与运营的执行。 本课程重点关注战略执行的第一阶段——**定义和开发可执行的战略计划**。学员将学会如何通过明确使命、愿景和价值观来定义战略。此外，课程还将指导学员如何评估当前状况、创建战略方向陈述、根据战略主题选择战略举措，并为这些举措分配责任。最后，学员将学习如何将战略举措转化为战略目标，并为这些举措分配资源。 通过本课程，学员将掌握清晰定义和发展可执行战略所需的工具。缺少清晰聚焦的计划，商业战略终将停留在愿景层面。通过明确目标和制定可执行的战略举措，学员将能够成功弥合愿景与执行之间的差距。
Welcome to the Business Execution: Crafting a Strategy that Executes course. This is the second course of the Business Execution series.Despite the amount of time spent on planning and strategy, businesses regularly fail to execute their strategic plans. Why is that? Executives must achieve continued growth and strategically manage costs, while skillfully navigating risk. These challenges often stand in the way of successfully executing strategic plans, creating a gap between vision and execution - a gap that must be bridged.Successful strategy execution involves participation and coordination across all units of the business. Decisions made within the business units take place within a complex and multilayered organizational context of leadership, workforce, and culture.The process used to execute strategy links strategy formulation and planning with operational execution. First, you define and develop the strategy. Next, you align people and operations with the strategy. And finally, you monitor and revise the strategy. This course focuses on the first stage - defining and developing executable strategic plans.This course will give you the tools you need to define and develop strategy that executes. You'll learn how to define the strategy by clarifying the mission, vision, and values. You'll explore how to review the current situation and create strategy direction statements.Then you'll find out how to select strategic initiatives based on themes and assign accountability to those initiatives. Finally, you'll learn how to translate initiatives into strategic targets and allocate resources to initiatives.Without a focused plan, a business strategy will remain a vision. But by clearly defining what you want to achieve and developing strategically executable initiatives, you can bridge the gap between vision and execution.That's it! Now go ahead and push that "Take this course" button and see you inside the course!
