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所在平台: Udemy |
课程主页: https://www.udemy.com/course/build-sales-funnel-from-scratch-with-live-projects/
课程评论：没有评论
课程名称：从零开始构建销售漏斗（含真实项目） **课程概述：** 本课程专注于当前热门的**销售漏斗**概念，并区别于传统的、多页面导航的网站。传统网站顾名思义，通常包含多个页面（如首页、关于我们、联系我们等），用户在浏览时会被引导在不同页面间跳转，虽然能满足用户的信息需求，但研究表明，即使互动率高，实际销售转化率可能不如预期。 销售漏斗的核心在于**单向的用户旅程**，旨在将访客高效地转化为客户。这种模式通常能带来 3.1%-5% 的较高客户转化率。课程将以 **ClickFunnels** 平台为例，详细讲解销售漏斗的创建方法，从基础概念讲起，深入剖析其运作机制。 **目标学员：** * 希望在网络营销领域发展的个人。 * 希望提升网站销售转化率的企业或创业者。 * 对销售漏斗概念及其在实际应用中感兴趣的学习者。 **学习内容：** * 销售漏斗的定义和基本原理。 * 销售漏斗与传统网站的区别。 * 如何通过单向用户旅程提高转化率。 * 以 ClickFunnels 为例，掌握销售漏斗的构建关键步骤。 * 通过真实项目实践销售漏斗的创建。
We are quite familiar with the term web design. It is in great demand all over the world. This is why the number of people who want to build a career in this sector is increasing. The days are changing, keeping pace with the times, there are constant innovations in the web design industry. One of the demands of the new age is the sales funnel. Basically it is slightly different from our traditional website. If we think about a website like this, then there can be many pages (like home, about us, contact etc.). In this way, when a visitor comes to our websites, he is more likely to move from one page to another. It is true that the visitor browses through different pages to satisfy his needs. But currently research has shown that even if the engagement rate is right, sales are not coming as expected. That is basically the beginning of the concept of a sales funnel. A visitor's journey in the sales funnel is one-way. This results in a very good conversion rate from a visitor to a customer, around 3.1%-5%. There are various platforms for creating sales funnels, one of them is ClickFunnels. In this series, we have tried to show you the key points of clickfunnels, starting from what a sales funnel is, how it works. LET'S START!
