|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/build-a-personal-brand/
课程评论：没有评论
《终极个人品牌打造指南》是Coursera上一门极具价值的课程，旨在帮助学员建立强大的个人品牌，从而获得更高的收入和更多的职业选择，使其几乎免于失业的风险。课程由畅销书作者及《福布斯》专栏作家Mark主讲，他将分享自己成功构建个人品牌的经验，并结合当今新兴网络和技术，指导学员如何运用现代方法。 课程内容涵盖了以下几个主要方面： - 如何建立一个强大的社交网络，为自己创造机会； - 如何发展多元化的收入来源； - 如何与影响力人士建立联系，以助力品牌建设； - 最佳品牌建设工具和解决方案； - 如何创建一个吸引人的个人资料； - 为什么建立个人品牌能够帮助你晋升； - 对于独立工作者，此课程将帮助他们显著提高收入水平。 通过打造一个具有识别度的个人品牌，学员将能够毫不费力地吸引机会，无论是在工作还是生活中，他们将成为所关心机会的“磁铁”。 课程还收集了许多商业领袖的见解，并以易于理解和实施的方式呈现，帮助学员掌握最新的品牌建设策略和技术。有评论者称赞该课程为商业高管的“警钟”，强调社交媒体对企业的重要性，并指出Mark提供了一本有效的实操手册。 总之，这门课程为希望提升个人品牌、实现职业成功的人士提供了切实可行的指导和策略。无论你是谁，只要准备好入手，便能够成为一个“失业免疫”者。
Building a personal brand will earn you more money, give you better career options and make you virtually unemployment proof. Yet most of us depend on strategies devised in the 1980s rather than utilize some of the new networks and technologies that exist today. Learn how to turn your passions into a well recognized brand from a best selling book author and Forbes columnist that has done it himself. Mark will walk through the process of identifying and growing your personal brand, including building a powerful network, developing thought leadership, creating compelling content, and connecting with influencers. Mark also pulls in the best ideas from some of the most influential people in business today and presents it in an easy to follow and easy to execute style. In this course Mark shares the latest strategies and technologies, with a focus on what is practically important and useful for developing a personal brand. Among the topics you will learn: How to build a powerful social network that is feeding opportunities to you. How to develop multiple streams of income. How to connect with influential people that will help build your brand. The best tools and solutions for brand building. How to create a great personal profile that sells. Why building a personal brand will get you promoted. How if you're an independent worker, this course will help you generate much higher levels of income. By building a recognizable personal brand, you'll find that opportunities find you effortlessly. Whether it's at work or at play, you will literally become a magnet for the opportunities you're most interested in. So are you ready to get started? Do you want to become unemployment proof? Testimonials about the course and Mark's Socialized! book (from which the course was developed). "This is a wake-up call for any executives who think that social doesn't matter to their business. Harnessing social provides a powerful competitive advantage and Mark provides a playbook for how." - Jonathan D. Becher, Chief Marketing Officer, SAP "As the chief customer officer for an award winning social enterprise, I consider Fidelman's thought leaderships to be among the very best in industry." Vala Afshar, Chief Customer Officer, Enterasys Networks "Yet again Mark Fidelman charts the real stories from the digital heartland of the social future of work with panache, power and facts" -Paul Miller, Author, "The Digital Workplace - How Technology is Liberating Work" "I am still in awe over your personal branding presentation that you presented at ExecuNet...have a great weekend!", Bill G., ExecuNet member "I wanted to thank you again for participating in our IMF event yesterday. I have received so much great feedback. No doubt, you seriously rocked it", Kristin, Integrated Marketing Summit.
