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所在平台: Udemy |
课程主页: https://www.udemy.com/course/brand-planner-by-brandnowasia/
课程评论：没有评论
课程名称：Brand Planner Course by BrandNowAsia 课程概述：Brand Planner课程结合了超过25年的商业经验，适合初学者通过多个实例、案例研究和工作表轻松理解。该在线课程分为四个模块。第一个模块将介绍“品牌策划者”这一概念，并解释其包含的内容。第二个模块讨论使命、愿景及价值观在品牌建设中的角色，帮助你了解如何构建独特的品牌，让品牌始终如一地展现其特征。第三个模块聚焦于市场营销，深入分析你的市场定位、品牌优势与劣势以及独特卖点。最后，第四个模块提供提醒与检查清单，样本模板有助于你日常运营的管理。课程中穿插了许多有趣的例子和案例研究，以进一步增强理解。Brand Planner课程非常适合学生、初创企业、创业者以及中小型企业，任何希望创建或改善自己品牌的人都能从中受益。
The Brand Planner course is packed with my 25+ years of experience in the business world. As a beginner, you can easily understand this course through multiple examples, case studies provided, and the worksheet.The online course is divided into four modules. The first one will introduce the phrase 'brand planner' and explain what is included. The second section will explain about the mission, vision, and values and their role in your brand. This way, you will know all the ins and outs of how to build your brand and make it unique. Ultimately, your brand will speak, walk, talk, and consistently personify its character with a solid foundation. Thirdly, there is the marketing aspect. You will get a deeper look into where you stand in the market, the brand strengths & weaknesses, and your unique selling point! The course is rounded off with module four; this last module will aid in providing reminders and checklists. The sample templates will help you with your regular operations. Throughout all the lessons, several interesting examples and case studies are provided to further your understanding.The Brand Planner Course is ideal for students, startups, entrepreneurs, and small-medium enterprises (SMEs). Anyone interested in creating their own brand or refining it will benefit from this course.
