|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/brad-cartwright-behavioral-economics-course/
课程评论：没有评论
课程名称：行为经济学：入门课程 概述：大家好，我是Brad。你是否曾经思考过，为什么我们在做决策时并不总是完全理性，尤其是在涉及金钱、资源或时间的时候？欢迎参加我的行为经济学课程，这是一场关于心理学、决策制定和经济学之间迷人交互的深度探讨。本课程旨在帮助任何希望理解经济环境中人类行为奇特之处的人。不仅仅是数字和图表，而是关于人们的故事、选择以及塑造他们日常决策的力量。课程内容包括： - 行为经济学简介 - 对理性经济思想的批判 - 新古典经济学的假设 - 消费者为何并不总是理性思考 - 双系统模型 - 认知偏见 - 选择架构 - 启发式理论 当然，我对经济学的热爱也希望能够传染给你！行为经济学挑战了传统经济学认为人类完全理性的观点，探索情感、偏见和环境线索如何影响我们的决策。这门课令人耳目一新，与生活息息相关，可以应用于从个人选择到应对全球挑战的各个方面。在课程结束时，你将获得一套解读人类行为的经济学工具，无论是用于个人成长、商业发展，还是纯粹满足你对世界运作的好奇心。 每周福利：作为本课程的学生，你还将收到我每周通讯“只要一件事”的订阅。每周一，我会发送一份简短的、两分钟的经济概念解析。这是一种简单、无压力的方式，让你逐步扩展对世界的理解。 我有幸作为和平队志愿者、杜克大学的毕业生以及旅行过55个国家的人，丰富的经历塑造了我教授经济学的方式，使其成为对人类行为的研究。期待与你一起踏上这段行为经济学的旅程！
Hi, I'm Brad, and have you ever wondered why we don't always make perfectly rational decisions, especially when it comes to money, resources, or time? Welcome to my Behavioral Economics course-a deep dive into the fascinating interplay of psychology, decision-making, and economics.This course is designed for anyone eager to understand the quirks of human behavior in economic settings and beyond. It's not just about numbers or graphs; it's about people-their stories, choices, and the forces shaping their decisions every day.Complete with engaging video lessons and downloadable notes, this course covers:An Introduction to Behavioral EconomicsA Critique of Rational Economic ThoughtThe Assumptions of Neoclassical EconomicsWhy Consumers Don't Always Think RationallyThe Dual System ModelCognitive BiasesChoice ArchitectureNudge TheoryAnd, of course, my love of Economics that I hope is contagious!Behavioral Economics challenges the traditional economic view that humans are entirely rational beings. Instead, it explores how emotions, biases, and environmental cues influence our decisions. It's eye-opening, relatable, and incredibly applicable to everyday life-from understanding personal choices to tackling global challenges.By the end of this course, you'll have a toolkit of ideas to interpret human behavior through an economic lens, whether for personal growth, business, or just satisfying your curiosity about what drives the world around us.A Weekly BonusAs a student in this course, you'll also receive a subscription to my weekly newsletter, Just One Thing. Each Monday, I'll send you a quick, two-minute breakdown of one key economic concept. It's a simple, stress-free way to expand your understanding of the world, one idea at a time.I've been fortunate to explore the world as a Peace Corps Volunteer, a graduate of Duke University, and someone who has traveled to over 55 countries. These experiences shape my approach to teaching Economics as a study of people-how we act, decide, and influence the world around us.I'm excited to join you on this journey into Behavioral Economics!
