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所在平台: Udemy |
课程主页: https://www.udemy.com/course/bootstrappingtoexit/
课程评论:没有评论
课程名称:如何通过 Sramana Mitra 启动并退出创业 课程概述:本课程基于 1Mby1M 方法论,通过案例研究深入探讨创业的方方面面。Sramana Mitra 分享了科技企业家的宝贵经验和知识,通过与企业家、投资者和思想领袖的对话,为学生提供了一个独特的平台,以获取关于如何构建成功企业的深刻见解。这些对话使学生能够接触到创业的案例研究,探索创业过程中的各种观点。 Sramana 通过对关键学习点的总结和深入分析,为每次讨论增添了深度。她在过去十多年中与大量自筹资金的企业家合作,这些企业包括自融资公司和采用资本效率原则运营的初创企业。Sramana 还采访了数百位投资者,尤其是微型风险投资公司和天使投资人,深入探讨了创业领域的投资机会。 在课程中,学生将探讨当今市场中微小企业的投资潜力,了解如何在 50 万到 1000 万美元的投资范围内实现成功退出,以及在当前高估值期内小型企业的收购需求。通过案例研究,课程将详细讨论投资者、收购方和创业者的视角,帮助学生全面理解创业和融资的动态。 1Mby1M 课程强调基于访谈的案例研究,涉及创新、商业模式、市场战略、验证原则及创业旅程的各种细微差别。我们为企业家提供了从成功企业家和支持其雄心的投资者那学习的丰富机会。退出是创新生态系统中的关键,因为大公司通过收购获取新技术和商业模式。我们还提供通过访谈了解收购方的视角,为学生带来更全面的产业见解。 让我们开始这段旅程吧!
The 1Mby1M Methodology is based on case studies. In this course, Sramana Mitra shares the tribal knowledge of tech entrepreneurs by giving students the rare seat at the table with the entrepreneurs, investors and thought leaders who provide the most instructive perspectives on how to build a thriving business. Through these conversations, students gain access to case studies exploring the alleys of entrepreneurship. Sramana's synthesis of key learnings and incisive analysis add great depth to each discussion.Over the last decade and more, I've had the privilege of working with a large number of bootstrapped entrepreneurs. These include self-financed companies and also modestly capitalized startups that operate in a capital-efficient manner applying the principles of bootstrapping.I've also interviewed hundreds of investors, especially micro-VCs and angels who are playing in the early stage game.I've asked all of them the following questions:The commercial Internet has now been around for almost 30 years. Lots of stuff has already been built. Nowadays, there aren't so many wide open opportunities out there. But there are many, many niche opportunities.Some of these businesses need to be built for very small amounts of capital: Invest $1-2M, and sell for $10-15M. Do you have an appetite for this type of investment?What about a notch smaller? Invest $250k-$500k and sell for $5-$10M?What about a notch larger? Invest $5-10M and sell for $50-$60M?As I expected, a large number of investors are still chasing Unicorns. They are interested in investing in companies that will go from 0 to $100M in 5-7 years. And they will consume a great deal of capital in the quest of hitting the coveted billion dollar valuation mark.However, I am pleased to report that I have spoken with a number of investors who recognize the niche opportunities and answer yes to my questions above.Yes, they are interested in investing small amounts and harvesting through smaller exits.In that strategy is the recognition that most acquisitions happen in the sub $50 million price-point.Therefore, for all stakeholders to make money, a capital efficient strategy is required.I've also spoken with a number of CEOs and Board Members of public and pre-IPO companies on what they want to acquire. While the larger companies need to acquire significant chunks of revenue, in the smaller companies ($100-$300M), often, there is a different issue. A $100M SaaS company, quite likely, is making most of its revenues from one product. To thrive as a public entity, it faces tremendous pressure to broaden its product line and find one or two additional $100-200M businesses.How would they do that?The market, of course, is full of heavily venture-funded SaaS startups with very high valuation expectations.Most of these are not affordable for a small, recently public or pre-IPO company.Instead, a small, capital-efficient startup that has shown product-market fit in a domain with strategic alignment is far more interesting as an acquisition target.In any case, we will discuss the topic in a lot more detail in this course with extensive case studies illustrating both the investor perspective, the acquirer perspective - the buy side, and the entrepreneur perspective.Let's get started!The 1Mby1M courses are all heavily based on interview-based case studies on Innovation, Business Models, Go To Market Strategies, Validation Principles, and various other nuances of an entrepreneur's journey. We offer extensive opportunities for entrepreneurs to learn the lessons from the trenches from successful entrepreneurs who have done it before and Investors who support their ambition. Exit is crucial to this innovation ecosystem, as large companies access new technologies and business models through acquisitions. We offer buy-side perspective through interviews with Corporate Development executives as well.