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所在平台: Udemy |
课程主页: https://www.udemy.com/course/beyourownbrand/
课程评论:没有评论
课程名称:打造个人品牌 课程概述: 欢迎来到《成为自己的品牌》课程。本课程将引导你从头到尾打造属于你自己的个人品牌,非常适合在艺术、自雇领域工作的人,希望创业或希望提升在线形象的朋友。课程包含18个视频,我将为你讲解整个自我品牌建立的过程,无论你是否了解个人品牌的概念。该课程是创建个人品牌的终极指南,我以简单易懂的方式逐步引导你,你还将获得一本工作手册,帮助你在过程中实施一些视觉品牌元素。 到课程结束时,你将对自己的个人品牌有清晰而强烈的理解,包括所需的所有视觉元素、一个明确且有力的信息与声音,以便更好地与受众沟通,并为在你当前行业中应用个人品牌或帮助你创业奠定良好的基础。该课程专为职业或个人发展领域的初学者量身定制。 你将学习到的内容包括: 1. 品牌概述 2. 什么是个人品牌 3. 了解你的优势 4. 品牌信息 5. 真实性 6. 讲述你的故事 7. 创造影响 8. 创建你的品牌名称 9. 创建你的标志 10. 选择色彩调色板 11. 选择字体排版 12. 品牌化你的行业资料 13. 品牌化你的社交媒体 14. 品牌化你的网站 - 首页 15. 品牌化你的网站 - 个人简介 16. 品牌化你的网站 - 作品集 17. 品牌化你的网站 - 联系方式 18. 课程总结 该课程将使你在个人品牌建设的旅程中走出坚定而明确的一步,适合所有希望提升自我价值的人士。
Welcome to Be Your Own Brand. This course will guide you through creating your very own personal brand from start to finish. It's great for those working in the arts/self-employment space, looking to start your own business or just wanting to stamp your profile better online. The course includes 18 videos where I walk you through an entire self-branding journey, no matter if you have any clue of what personal branding is or not. It's the ultimate guide to creating your very own personal branding. I walk you through everything in a real simple and easy to understand way and you also have a workbook to help guide you along the process and implement some of the visual branding elements you'll need. By the end of the course you will have a strong and concise idea of what your personal brand is, all the visual elements needed in a good personal brand, a distinct and clear message and voice to connect with your audience, and a great head start to using it in your current industry or using it to help build your own business. The Be Your own Brand program is tailor made for beginners in the space of career or personal development. You will learn:1. Branding overview2. What is personal branding3. Know your strengths4. Brand message5. Authenticity6. Tell your story7. Create impact8. Create your brand name9. Create your logo10. Choose colour palette11. Choose typography12. Brand your industry profile13. Brand your social media14. Brand your website - Home15. Brand your website - Bio16. Brand your website - Work17. Brand your website - Contact18. Course summary