|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/betterbusinesswriting/
课程评论：没有评论
课程名称：更好的商业写作技能 概述：本课程提供***免费的32页书籍，包括练习和可打印资源***。课程将教会你如何利用语言的力量，改变人们的思维、情感和行为。良好的写作能力是任何成功职业或商业的重要组成部分。为了在工作中出类拔萃，你需要在写作上也能出色。完成本课程后，你将掌握推动职业发展的写作技能。 讲师马克·莫里斯是一位获奖的专业演讲稿撰稿人，拥有18年的经验。他曾为英国的高级政治家撰写演讲，并在北约秘书长办公室工作了十年。他曾为《纽约时报》、《华尔街日报》等多家知名报纸撰稿，积累了丰富的写作经验。 课程不是一门满是复杂语法的技术课程，而是集中于永恒的写作原则，帮助你创作出清晰、有力、具有说服力的文章。此外，课程还包含如何将ChatGPT作为商业写作工具的部分。 课程分为三个主要部分： 第一部分：规划。在这一部分，讲师将指导你在动手之前需要做什么，包括确定目标、了解读者以及明确自己的声音，并教你如何规划和组织你的写作，使你的读者能够顺利跟随。 第二部分：写作。讲师将带你了解写作的基本构成，包括单词、句子、段落及整篇文章。他将教你选择合适的词汇和最佳的排列方式，帮助你更有效地实现目标。 第三部分：编辑。你将学习如何打磨和润色初稿，使其达到可以引以为傲的水平。讲师会教授如何测试你的用词是否清晰、可理解，并且能够达成你的目标。 第四部分：使用ChatGPT写作。在这一部分，你将学习如何利用ChatGPT提升商业写作的能力，包括如何训练它模仿你的风格，如何简化文本，以及如何生成创意。 课程将通过逐步指导、技巧和习惯的传授，帮助你改变写作能力。如果你想提升事业发展、推动商业，并对自己的写作感到自豪，《更好的商业写作技能》是你的理想选择。现在就加入超过十万人正在提升写作技能的行列，尽快报名吧！
*** Free 32-page book with exercises and printable resources ***This course will teach you how to use the power of words to change the way people think, feel and act. Writing well is a vital part of any successful career or business. If you want to thrive at work you need to thrive at writing. By the end of this course, you will have developed writing skills that will propel your career to the next level.5 STAR REVIEW - "This is such an amazing well structured, clear/concise course with immense value for anyone who needs to write articles and content of any nature." A.P.My name is Mark Morris. I'm an award-winning professional speechwriter with eighteen years of experience. I've written for senior politicians in the United Kingdom and, for ten years, I was the speechwriter for the NATO Secretary General. During my career I've written thousands of speeches to audiences across Europe and North America.I've written countless debates in the British Parliament. I've written articles for newspapers including The New York Times, the Wall Street Journal, La Repubblica, El Pais, The Times and Die Welt. I've also written for magazines including Wired and Newsweek. I even had the honour of writing an historic and award-winning speech to a joint meeting of the United States Congress. In this course, I'll give you the full benefit of my years of experience and expertise to set you on the path to writing success.5 STAR REVIEW - "I really enjoyed the course. Each lesson was interesting and full of examples. Mark is a real specialist in his field and it's clear that he is passionate about his work. You are not only listening to empty words but learning from someone's experience - which for me is the best way. Even now, writing this review, I am trying to implement what I have learnt - which is a good proof of this course being a 5 stars one." A.A.This is not a technical course full of complex grammar. It focusses on the timeless principles that you can use to produce clear, powerful, persuasive writing. It also includes a section on how you can use ChatGPT as a powerful tool for your business writing.The course starts by looking at what good writing is and at the evidence as to why writing well is so important. The course is then divided into three main sections: before you write (planning), while you write (writing), and after you write (editing).Part One: Planning: In this section, I'll show you what you need to do before you put pen to paper. We'll ask the big questions you need to answer for everything you write:What is your objective? If you don't know what you want, you're unlikely to get it.Who is your reader? Only by understanding your reader and consciously writing for them can you achieve your objectives.What is your voice? Who or what do your words represent? Yourself, your boss, your company? Only by having a clear and consistent voice can you achieve your objectives.I'll then show you how to plan and structure your work to lead your reader from where they are to where you want them to be.5 STAR REVIEW - "Loved this course! Mark gives you what you need to write in clear English. He goes directly to the point with his ideas, examples, and summaries. After doing this course, I started to see that my writing has improved. My sentences are shorter, cleaner, and more direct. I can't wait to continue to practice all learned in the course. Here's fresh news! Mark remastered the videos recently. Now, it's much more pleasant to watch and to listen. Go for it that you won't regret." B.B.Part Two: Writing: In this second section, I'll guide you through the building blocks of writing: words, sentences, paragraphs and the whole piece. I'll show you how to choose the right words and put them in the best order so you can achieve your objectives.In this section you'll learn techniques both ancient and modern that will turn your words into a powerful engine for achieving your goals. We'll look at the logic and emotion of your words and at establishing credibility with your reader. I'll also take you through many of the most common mistakes that people make in their writing, and how to avoid them.5 STAR REVIEW - "I loved the way he explained things, simple yet profound. Easy to understand; he lives up to his words. Highly recommended. Thank you so much." BPart Three: Editing: In this section you'll learn the vital art of editing. I'll show you how to sharpen and smooth your first draft into something you can be truly proud of. I'll show you how to test your words to see if they are clear, understandable and - most important - achieve your objectives.5 STAR REVIEW - "I thoroughly enjoyed this course. It was fully comprehensive and packed with valuable tips to improve any type of writing. The tutor obviously had a lot of writing experience and didn't hold back in sharing his knowledge. I liked the way he explained how to deal with writer's block as it sounds very effective. I'll definitely use it the next time my head feels empty." S.M.Part Four: Writing with ChatGPT: In this section, I'll show you how you can use ChatGPT to enhance your business writing. Artificial Intelligence has huge potential benefits, but it also comes with significant limitations. If you are to make the most of this powerful new technology, you need to understand both.You'll learn how to use ChatGPT, how it can help you write both simple and complex documents, how you can train it to mimic your own style or that of your company, how it can summarise and simplify text, and how you can use it to generate an endless stream of ideas for you and your company.Finally, I'll share some of the techniques I use to be a productive and successful writer. I'll show you how you can enter a ‘State of Flow', where excellent writing comes easily, and how you can avoid ever suffering from writer's block.In each section, I'll take you step-by-step through the techniques, tricks and habits that can transform your writing.If you want to promote your business, excel in your career, and feel proud of your writing, Better Business Writing is the course for you.So join over a hundred thousand people already improving their writing skills and enroll now!
