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所在平台: Udemy |
课程主页: https://www.udemy.com/course/best-local-seo-course/
课程评论:没有评论
课程名称:最佳本地SEO课程 课程概述:您可能会惊讶地发现,几乎一半的谷歌搜索都是针对本地企业的。在本最佳本地搜索引擎优化课程中,您将学习如何利用这一快速增长且利润丰厚的领域,将您的品牌推向全球。无论您是代理SEO,负责多个品牌的推广,还是在公司内部工作管理多个地点,甚至是负责营销的本地企业主,确保跟上本地SEO任务有时可能会成为挑战。我创建了本地搜索SEO课程,以帮助您保持进度。优化本地SEO意味着更多的网站流量、潜在客户和转化率,因为这种策略与您的本地客户群体更加相关。可以将这一专注的策略视为帮助您更有效地与有无限资源的大型全国品牌竞争的途径。 课程内容包括真实案例、可操作的任务和可下载的文件,您将能够立即将所学技巧应用于改善企业的本地SEO表现。本地SEO对在区域运营的小型企业至关重要,而不是全国性企业。与全国SEO关注全国范围内的搜索排名不同,本地SEO优先考虑在特定位置的搜索结果页面(SERP)中显示。该策略依赖于将您的品牌、产品和服务市场营销给本地潜在客户和消费者。 到课程结束时,您将确切知道如何优化网站以进行本地搜索,包括站外、站内和技术SEO,如何使用Google我的商家,以及如何最大限度地利用Schema标记。
It may amaze you that almost half of all searches that are conducted on Google are for local businesses. Learn how to capitalize on this fast growing and lucrative space in my Best Local Search Engine Optimization course that will put your brand on world map.Whether you're an agency SEO representing several brands, work in-house or managing multiple locations, or even if you are a local business owner tasked with marketing your business, keeping on top of your local SEO tasks can be a hurdle sometimes. I created the SEO's Local Search to help you stay on track. Optimizing your local SEO means more website traffic, leads, and conversions since the strategy is more relevant to your base of local customers. Think of this focused strategy as a way to help you compete more effectively against larger national brands that have unlimited resources to spend.Filled with real-world examples, actionable tasks and downloadable files, you'll be able to take the skills you've learned and immediately apply them to improve a business's local SEO performance. Local SEO is essential to smaller businesses that operate on a regional, as opposed to a national, level. While national SEO focuses more on ranking in searches across the country, local SEO prioritizes appearing on SERPs in a specific location. This strategy relies on marketing your brand, products, and services to local leads and customers.By the end of this course you'll know exactly how to optimize a website for local search including off-site, on-site and technical SEO, working with Google My Business and utilizing Schema Markup to its maximum potential.