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所在平台: Udemy |
课程主页: https://www.udemy.com/course/beginners-guide-to-launching-your-first-online-business-easy/
课程评论:没有评论
课程名称:30天在线商业启动 - 分步指南 课程概述:你是否一直想开设在线商店,但不知道从哪里开始?你有很多很好的想法,却缺乏明确的指导路线?如果这听起来像你,那么你来对地方了。通过这门课程,我将逐步带领你设置并启动自己的在线业务。你将学习盈利金字塔,并将课程分为三个模块(我称之为三个“P”),这三个模块是启动在线业务所需的基石。 模块一 - 平台:在这一模块中,你将学习如何使用WordPress建立和管理在线业务的平台(即网站)。内容包括: - 如何选择适合自己需求的网络主机 - 如何利用网络主机提供的工具在五分钟内安装WordPress - 熟悉WordPress仪表盘 - 查找和安装WordPress主题 - 理解永久链接及其用法 - 主题特定设置的使用 - 设置自定义网站头部和邮箱账户 - 创建联系表单、博客及捕获客户电子邮件地址的表单 - 添加图片到网站和文章 - 设置自动交付数字产品和接受客户支付的方法 完成模块一后,你将能够自信地管理自己的网站和业务。 模块二 - 产品:在这一模块中,你将学习如何创建自己的信息产品进行在线销售,内容包括: - 使用何种软件 - 心态及个人声音 - 章节和子章节的重要性 - 如何有效使用代笔 - 创建和使用内容,清理和打包产品 - 工作流程:数字音频编辑、录音、音频测试和编辑 - 处理视频和屏幕录制,熟悉视频编辑的基础,小技巧及包装视频产品 模块三 - 推广:在这一模块中,你将学习多种推广网站和产品的方法,内容包括: - 创建营销内容 - 关键词和细分市场研究 - 博客和文章写作 - 视频营销和病毒视频 - 电子邮件营销(模板和活动的创建与自动化) - 销售信的写作公式及更多内容 我们将涵盖很多内容,期待在课程中与你见面!
Have you always wanted your start an online business but didn't know where to start? You have some great ideas but lack that road map to guide you across the finish line. If this sounds like you then you are in the right place. You will look over my shoulder as i walk you, step-by-step, through exactly how to setup and start your own online business. You will learn The Pyramid of Profitability. We break the course down into 3 modules (or the 3 "P's" as I like to call them.) These are the three building blocks necessary to start an online business. Module One - Platform - You will learn how set up and manage a platform (or Website for online business) using the power and simplicity of WordPress. In Module One we will cover: How to Select the Right Web Hosting to Meet Your NeedsHow to Use the tools provided from the Web Hosts to Install and get WordPress up and Running in Under Five Minutes.You will Learn and Become Very Familiar with the WordPress DashboardYou will Learn how to Find and Install WordPress ThemesYou will Understand what Permalinks are and How to Use themWe'll look at Theme Specific settings to harness the Power of Our Selected ThemeWe'll Change the WordPress Header to a Customer Header Designed for your SiteWe will Set Up a Custom Email Account for your Site Directly in the Web Hosts DashboardWe'll Set Up a Contact Form so People Can Contact You Directly from Your SiteWe'll Set Up a Blog How to Add a Form to Capture Your Customers Email Addresses that will be Used for Email MarketingWe'll Add Images to Your Site and PostsSetting Your Site up to Automatically Deliver Digital Products to your Customers 24/7Set up a Method to Accept Payments from Your Customers By the time you have completed module one you will be comfortable with managing your own site and business. Module Two - Product - You will learn how create your own information products to sell digitally online. You will learn to create three types of products. In Module Two we will cover: What Software to UseYour MindsetYour Personal VoiceThe Importance of Chapters and Sub-ChaptersHow to Use Effectively Ghost WritersHow to Create and Use Content Cleaning up and Packaging Your First ProductWorking with a Digital Audio Editor and Recording SoftwareTesting and Recording AudioEditing Audio RecordingsAdding Audio Effects to Existing RecordingsExporting and Packaging Audio ProductsWorking with Video EditingRecording Video and Screen CastsGet Familiar with the Interface, Call Outs, Transitions and AnimationsVideo Editing 101Produce and Package Your Video Products Module Three - Promotion - You will learn multiple ways to promote your website and products. In Module Three we will cover: How to Create Marketing ContentKeyword and Niche ResearchBlogs and ArticlesVideo MarketingViral VideosEmail Marketing - Create Templates and Campaigns,Email Marketing - AutomationSales Letter 101 - Learn the Formula to Write a Winning Sales Letterand Much More! We have a lot to cover, so I'll see you inside!