|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/become-a-professional-logo-designer-w/
课程评论：没有评论
课程名称：成为专业的标志设计师 课程概述：一个好的标志对企业的影响力巨大。我们每天都被品牌、广告和宣传信息所包围。而一个显眼、吸引人的标志能让企业在顾客的记忆中留下持久的印象。通过合适的设计和展示位置，积极的联想能够在短时间内形成，这意味着标志的重要性不言而喻。本课程将教你如何让你的标志脱颖而出。 课程内容包括： 1. 逐步揭示优秀标志设计的秘诀。 2. 掌握Adobe Photoshop和Illustrator的使用，以便高效地进行标志设计。 3. 探索标志的功能，以及为何某些标志比其他标志更有效。 4. 学习优秀标志背后的基本设计原则。 5. 学会如何获取客户并理解他们对设计的需求。 6. 将技术技能与创意原则相结合。 本课程适合设计师，且无需任何设计经验。小企业主、艺术学生、未来的自由职业者或任何想学习有效标志设计的人都能轻松跟上课程内容。虽然对Illustrator、Photoshop和设计原则有基本了解会有所帮助，但并非必要。 课程将引导你完成从开始到结束的整个标志设计流程，使用真实案例和逐步指导。你将首先理解标志的概念、功能和重要性。接着，分析一些世界上最被认可的标志，探索标志设计的最佳实践和当前趋势。同时，剽窃和版权问题也是创意工作中非常重要的主题。本阶段还将深入了解标志的视觉元素，尤其是排版和颜色。 随后，将深入讨论标志设计过程的细节和图形基本原理。在最具挑战性的阶段，你将学习如何使用Photoshop和Illustrator，实际创建你的第一个标志。 完成本课程后，你将不仅掌握设计理论和创意技能，能够构思出优秀的标志设计，还将具备实现这些设计所需的技术能力。 使用工具：本课程使用Adobe Photoshop和Adobe Illustrator这两个行业标准软件。Photoshop用于编辑和操作图像，而Illustrator则用于设计图形和视觉元素。这两个软件具有许多相似的功能，如果你熟悉其中一个，那么对另一个也将有良好的工作基础。
A good logo makes a world of difference to a business. We're exposed to branding, advertising and promotional messaging every second of every day. But a noticeable, attractive logo that stands out from the crowd can make your business stick in someone's mind for longer than a fleeting moment. With the right design and placement, positive associations can form in a very short space of time; which means, basically, that logos are very important. This online logo design course will show you how to make yours count. Step-by-Step Secrets to Designing Great Logos Master the use of Adobe Photoshop and Illustrator for effective logo designExplore the function of logos and why some work better than othersDiscover the fundamental design principles behind great logos Learn how to land clients and understand what they want from a designPush your creative skills into an in-demand, specialised area Combine Technical Skills with Creative Principles While this course has been created with designers in mind, you do not need any previous design experience to complete is successfully. Small business owners, art students, prospective freelancers, or anyone looking to learn how to creative effective logos will be able to follow the material easily. A basic knowledge of Illustrator, Photoshop and design principles is helpful but not necessary. This online course will lead you through the entire logo design workflow from start to finish, using real world examples and step-by-step instructions. You'll start off with understanding the concept, functions and importance of logos. Next you'll analyse some of the most recognised logos in the world and explore best practices and current trends in logo design. Plagiarism and copyright - very important topics for any creative job - are also covered at this stage. Next you'll take an in-depth look at the visual elements of a logo and two of the most important elements; typography and colour. Following that, the nitty gritty of the logo design process and graphics fundamentals will be covered, before the most challenging stage; getting to know how Photoshop and Illustrator work and actually creating your first logo using both. By the end of this course you will not only have gained the design theory and creative know-how to come up with great logo designs, you'll also have the technical skills needed to create them. Tools Used This course is taught using Adobe Photoshop and Adobe Illustrator, the two gold-standard software packages in the design industry. Photoshop is used for editing and manipulating images and photographs, while Illustrator is used to design graphics and visual elements. They have many similar features, so if you're familiar with one, you'll already have a good working knowledge of the other.
