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所在平台: Udemy |
课程主页: https://www.udemy.com/course/become-a-mobile-app-growth-hacker-total-theory-and-training/
课程评论：没有评论
**课程名称：** 成为移动应用增长黑客 (Become a Mobile App Growth Hacker) **课程概述：** 本课程旨在帮助您掌握21世纪的营销技巧，成为一名高薪、高需求的科技行业移动应用增长黑客。您将学习驱动海量应用下载和用户留存的所有理论知识与实操技巧。这门课程不仅仅是理论，更包含真实、幕后、实战的技巧。 **课程目标：** * 理解移动应用增长黑客的职责。 * 学会阅读、分析和解读iTunes App Analytics。 * 掌握如何增加应用下载量。 * 学习如何提升用户对移动应用的粘性（留存）。 * 学习A/B测试应用图标的技巧。 * 学习如何录制视频预览以增加下载量。 * 学习如何使用QuickTime Player免费创建视频预览。 * 学习如何使用多种尺寸上传视频预览到iTunes Connect。 * 找到与您的应用主题相关的关键词。 * 获取用于应用标题和关键词部分的有效词汇。 * 理解用户在iTunes App Store上的搜索行为。 * 比较哪些词汇能优化应用商店的流量和曝光。 * 构思一个高效的应用名称。 * 增加在其他国家的下载量。 * 以智能的方式传播您的应用。 * 在特定日期提升应用下载量。 * “刺探”您的竞争对手，借鉴他们的优秀关键词。 * 以及更多…… **适合人群：** 本课程特别适合希望了解移动应用增长黑客领域，或希望创业、或为Twitter、Facebook、Dropbox、Pinterest、YouTube、Groupon、Udemy、Instagram等世界级公司增长现有移动应用业务的学习者。 **学习价值：** 投资于您自己，立即开启这门课程！
Get a high-paying high-in-demand job in the tech industry by becoming a mobile app growth hacker. Learn the marketing of the 21st century.This course teaches you all the theory and the hands-on techniques to drive insane amount of app downloads and solid user retention.This course is not just about theory. It is the only course where you get to see the real on-field techniques used the behind the scene.Course GoalsLearn what is the job of a mobile app growth hackerLearn how to read, analyze and interpret iTunes App AnalyticsLearn how to increase app downloadsLearn how to get users hooked to a mobile app (retention)Learn techniques to AB test app iconsLearn how to record video previews to increase downloadsLearn how to Create Video Previews for free using QuickTime Player.Learn how to Upload a Video Preview to iTunes Connect using multiple sizes.Find keywords associated with your app themeGet Relevant Words to use for your title and keywords sectionUnderstand what users are searching for on the iTunes App StoreCompare which words have optimized app store traffic and exposureCome up with an efficient app nameIncrease downloads in other countriesSpread the word about your app the smart wayBoost app downloads on a specific daySpy on your app competitors, and steal their good keywordsand much more...Who is this course for?The course is ideal for people looking to get exposed to the world of mobile app growth hacking, or for anyone who wishes to start their own business or looking to grow an existing mobile app business for the world-class companies like Twitter, Facebook, Dropbox, Pinterest, YouTube, Groupon, Udemy, and Instagram.Invest in yourself by taking this course now.
