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所在平台: Udemy |
课程主页: https://www.udemy.com/course/become-a-growth-hacker-learn-digital-marketing-earn-more/
课程评论：没有评论
**课程名称：** 增长黑客：利用Facebook, Google, YouTube实现增长 **课程概述：** 本课程是一门关于增长黑客、数字和在线营销的综合性课程，旨在帮助学员成为真正的增长黑客，从几乎任何知识水平开始。学习完成后，您将能为企业提供切实的帮助，并有机会将“增长黑客”添加到您的个人简介或名片上。 **适合人群：** * 希望自行进行在线营销的企业经营者 * 希望增加增长黑客新技能的资深营销专业人士 * 希望为服务内容增加实际数字营销能力的网页设计师或博主 **课程亮点：** * **社交媒体增长：** 学习如何利用Facebook、YouTube和LinkedIn等社交媒体平台提升搜索排名和收入。 * **内容营销：** 掌握内容营销的关键要素。 * **高级PPC广告：** 精通Google AdWords及Bing/Yahoo Network的PPC广告策略。 * **社交媒体账户设置：** 学习如何设置社交媒体账户以吸引、转化和留住客户。 * **营销自动化与邮件营销：** 掌握营销自动化和邮件营销的最佳实践。 * **潜在客户捕获：** 学习有效的潜在客户捕获策略。 * **着陆页设计：** 学习如何设计并最大化利用内容作为着陆页。 * **Facebook群组增长：** 了解如何利用Facebook群组实现爆炸式增长。 * **网站基础与WordPress：** 学习域名基础和WordPress网站的搭建。 * **搜索引擎优化（SEO）：** 掌握最有效、最安全的搜索引擎营销和优化技术。 * **YouTube营销：** 学习如何设置YouTube频道，利用视频进行营销、驱动访问和留住客户。 * **Facebook商业页面：** 学习如何设置Facebook商业页面及其在搜索中的展现。 * **发现潜在客户：** 学习如何找到那些可能永远不会找到您的30%的额外潜在访客。 **课程结构：** * 超过61个讲座 * 大部分讲座附带“立即操作”的额外实践活动 * 提供演示文稿和真人视频演示 **课程特点：** * 课程内容丰富，视频时长约15小时。 * 课程为“活课程”，将定期编辑和更新。 * 以清晰易懂的方式呈现所有信息。
Learn how to be a Growth Hacker in this comprehensive course on Growth Hacking, Digital and Online Marketing. Become a true online marketing professional starting from almost any level of knowledge. It sounds crazy, but by the end of this course, as long as you go through every lesson and do the exercises, you'll be able to offer almost any business some REAL help - enough to earn you more direct business or a healthy consulting fee. In fact, after you complete this course, you will have earned the right to add "Growth Hacker" to your byline or business card! You should take this course if you are a business person that wants to do their own online marketing, a seasoned marketing pro that wants to add new skills as a Growth Hacker, or if you're a web designer or blogger that wants to start offering real digital marketing to your services. The BEST part of this course could be how you will learn to use Social Media platforms like Facebook, YouTube and LinkedIn to move your pages up the search, and income ladder. Marketing Professionals will learn Growth Hacking, including: Keys to effective content marketingExpert level PPC with Google AdWords and Bing/Yahoo NetworkHow to set up Social Media Accounts for attracting, converting and retaining customersBest practices for Marketing Automation and EMail marketingLead capture strategiesLanding page design (and how to maximize CONTENT as a landing page)How to use Facebook Groups to rocket growth Business Owners, Web Designers and New Online Marketers will learn Growth Hacking, including: The basics of domains and setting up a WordPress websiteUsing email marketing and automation to convert visitors into customersAttracting MORE website visitors (and in-person visitors)Best, safest search engine marketing and optimization techniques availableHow to set up a YouTube Channel and use video to market, drive visits and retain customersHow to set up a Facebook Business Page and what to do to have THAT show up in searchWhere you can find up to 30% more visitors -that will never find you otherwise! There is a LOT of ground covered in this course, with about 15 hours of video, and it is a LIVING course, so it will be edited and added to on a regular basis. But don't worry! I promise to present all the information in a clear and understandable format. Here's what you can expect from this Course: 61 or more Lectures Extra Activities with most lectures under the "Do it Now" heading Both Presentations and Live video demonstrations
