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所在平台: Udemy |
课程主页: https://www.udemy.com/course/become-a-fashion-buyer/
课程评论：没有评论
课程名称：成为时尚买手 - 学习基础知识 课程概述：本课程旨在帮助您判断是否适合成为时尚买手，并使您了解时尚买手的主要任务和成功所需的技能。该课程由一位在时尚行业拥有10年经验的讲师设计，并在顶尖大学授课，帮助成千上万的学生。课程结束时，您将能够理解时尚买手的工作，并有信心继续深造或采取步骤争取您的第一份时尚买手职位。 课程内容： 1. 介绍 2. 学习买手的主要职责，了解评估买手的关键领域（KPI）以及成功所需的关键技能。 3. 讨论买手部门的结构，包括从小型到大型企业的不同类型买手角色（品牌买手与产品开发者）。 4. 理解规划时尚系列所涉及的步骤。 5. 学习预测时尚趋势的各种来源，并提供清单帮助您创建自己的趋势板。 6. 概述规划时尚系列所涉及的财务信息，了解构建时尚系列时需要考虑的因素。 7. 理解寻找时尚供应商时需要关注的要素，评估供应商和了解不同类型的供应商。 8. 理解与供应商谈判的步骤。 9. 了解“到岸成本价”（landed cost price）的概念及计算方法，以及设置零售价格的策略的重要性，包括毛利润计算。 10. 理解买手部门的基本分析职能，了解“开放采购”（open to buy）的概念，并进行基本计算和示例。 11. 了解买手角色中常审查的关键销售报告。 12. 获取获得第一份工作的最佳建议，包括实习经验、资格、寻找职位、求职信和简历的准备，以及面试准备技巧。 选择本课程，您将能够扎实掌握时尚买手的基础知识，提升自身能力，为未来的职业发展打下坚实基础。
Become a Fashion Buyer - Learn the essentials.This course will help you decide if becoming a fashion buyer is for you, and it will help you understand the key tasks of a fashion buyer and the skills required to become a successful fashion buyer.Why choose this course? Because it is designed by a fashion lecturer with 10 years industry experience plus 10 years lecturing at top universities and helping thousands of students. By the end of this course you will be in a position to understand what a fashion buyer does. You will have the confidence to either embark on further study or take the steps to securing your first job as a fashion buyer.Section 1:IntroductionSection 2:You will learn the buyers main responsibilities You will gain an understanding of the key areas a buyer is evaluated on in their role (otherwise referred to as KPI's or key performance indicators), and You will understand the key skills required to be successful in this role. Section 3: Structures of buying departments are discussed - from small to large sized businesses , different types of buying roles (brand buyers to product developers) and We will cover other staff roles in a buying department that work alongside a buyer. Section 4:You will understand the steps involved in planning a fashion rangeSection 5: You will gain an understanding on various sources used in predicting fashion trends for your fashion range and a checklist is provided for you to create your own trend board.Section 6:You will gain a good overview of the financials involved in planning a fashion range, and gain an understanding of the considerations to factor in when building a fashion range.Section 7:You will understand what to look at when sourcing a fashion supplier, how to evaluate a supplier and understand the different types of suppliers.Section 8: Understand the steps involved in negotiating with a supplier. Section 9:You will understand the term landed cost price and how this is calculated. You will also understand the importance of strategies involved in setting the retail price.Gross Profit calculations are also included in this section as it is important financial part of a buyers role.Section 10:You will understand the fundamental analytical functions in a buying department and gain an understanding of what an open to buy is. There will be basic calculations and examples of an OTB. Section 11:You will gain an understanding of the key sales reports reviewed in a buyers role.Section 12: You will gain tips on the best way to land your first role. We will cover work experience, qualifications, finding available positions, cover letters and CV presentation, and interview preparation for meeting with a company.
