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所在平台: Udemy |
课程主页: https://www.udemy.com/course/become-a-crm-manager/
课程评论:没有评论
课程名称:成为CRM经理:电子邮件营销初学者概述! 课程概述:您是否在寻找下一个挑战?刚毕业并想知道该从哪个领域入手?或者您在搜索数字营销时发现了一些神秘的“CRM经理”招聘广告?在本课程中,我将教您CRM经理或电子邮件营销经理的工作内容、该领域的就业机会以及薪资预期。我将用简明易懂的方式介绍CRM的不同方面,但课程的重点不是教授CRM的每一个细节。相反,我们将关注学习什么是CRM、如何进行CRM、如何申请此类角色以及期望CRM和电子邮件营销经理日常工作的内容。最终,这不仅仅是关于电子邮件,还有许多其他渠道。因此,您将准备好迈入下一个阶段,了解如何根据营销CRM日历进行客户的追加销售和交叉销售,以及客户的保留和重新激活。策略对于CRM经理至关重要,因此这是您成功的关键。欢迎您的加入!
Are you searching for your next challenge? Did you just graduate and wonder in which job area to start? Or did you just found some job adverts searching for a cryptic "CRM Manager" in digital marketing? I will teach you in this course, what a CRM Manager or Email Marketing Manager does, how the job chances are in this area and how the salary expectations can look like. In a short overview over different aspects of CRM, I show you this in an easily digestible way.The focus of this course is NOT to teach you every aspect about CRM. In contrary, we will focus on learning WHAT CRM is, HOW it is done, HOW to apply for such a role and WHAT to expect from the day to day CRM and E-Mail Marketing Manager job. In the end, it's not about email only but also very many other channels. Like this, you should be ready to step into the next phase of getting to know the basics how to upsell and cross-sell customers, retain and reactivate them based on a marketing crm calendar. The strategy is crucial for a crm manager, so that's definitely a key to your success. Happy to have you here!