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所在平台: Udemy |
课程主页: https://www.udemy.com/course/basics-of-ecommerce-using-salesforce-commerce-cloud/
课程评论：没有评论
课程名称：电子商务基础 - 使用Salesforce Commerce Cloud 课程概述：本课程旨在帮助希望了解电子商务运作方式及相关术语和领域特定知识的学员。课程内容涵盖了构建电子商务网站所需的所有模块，采用Salesforce Commerce Cloud作为演示产品，展示不同的示例。尽管课程主要使用Salesforce Commerce Cloud，但其概念对于任何电子商务产品，如HCL Commerce、SAP Commerce或Adobe Commerce，都是通用的。 课程包含的模块包括但不限于以下主题： 1. 电子商务及类型 - 解释不同的电子商务商业模式、收入模型、Salesforce Commerce Cloud架构、组织、网站与商店之间的区别。 2. 商品目录模块 - 涵盖不同类型的目录、类别、产品及类型、属性、价格等。 3. 会员模块 - 用户、组、权限设置、角色等。 4. 营销模块 - 静态内容、动态内容、动态页面、搜索引擎优化（SEO）、个性化等。 5. 订单模块 - 详细阐述订单流程、端到端订单流程、支付、运输、税务、库存、履行及促销等。 6. 其他 - 涉及数据导入/导出、环境间数据迁移、重复任务处理、性能主题以及本地化等话题。 每个模块除了理论内容外，还包含实操演示，帮助学员在实践中掌握相关知识。虽然不必具备Salesforce Commerce Cloud沙箱的访问权限，但如果有，可以跟随课程进行实践。完成本课程后，学员将获得扎实的电子商务领域功能性理解，特别适合业务分析师和商品管理人员，能够在功能方面开展工作，如创建产品、编写内容、管理订单，甚至与实施合作伙伴一起设计功能解决方案。
This course is designed and developed for those who wants to learn how does ecommerce work, the related terminologies and domain specific knowledge. In this course I have covered all the modules necessary to build an ecommerce site. I have used salesforce commerce cloud as the ecommerce product to show different demos. However, the concept remains same for any ecommerce product like HCL commerce, SAP commerce or Adobe commerce.In this course, the following modules are covered but not limited to below topics only:1. Ecommerce & Types - Explaining different ecommerce business models, revenue models , salesforce commerce cloud architecture, Difference between organization, sites & storefront 2. Catalog Modules - Covered different topics Catalog types, categories, Products & types, Attributes, Prices etc3. Member Module - User, group, Permissions set, Roles etc4. Marketing Module - Static content, Dynamic content, Dynamic pages, Search engine -SEO, Personalization etc. 5. Order Module - Covered in detail order flows, end to end order flows, Payment, shipping, taxes, Inventory, fulfillment & Promotions etc6. Miscellaneous - Covered topics like how to do data import / export , Moving data from one environment to another, Doing repetitive tasks, Performance topics & finally localizations.Other than the above modules/ topics in each module, there are hands-on demo to cover the topics in practice. Not necessary to have access to salesforce commerce cloud sandbox but if you have it then you can practice along. After finishing this course, I can assure you will have a good functional understanding of ecommerce domain and mainly for business analysts, Merchandisers you can start working on the functional side like creating products, creating contents & managing orders or even designing functional solution with your implementation partners.
