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所在平台: Udemy |
课程主页: https://www.udemy.com/course/basics-of-a-world-class-go-to-market-strategy-in-60-mins/
课程评论：没有评论
课程名称：世界级市场策略基础 - 60分钟 课程概述：大多数商业专业人士在设计市场进入策略时缺乏信心，尽管这一策略对于公司的成功至关重要。你是否曾经想过自己在市场策略方面可以做得更多？或许是的。毕竟，你是否真的学会过如何建立一个市场进入策略，还是一直在“摸索前行”？现在，是时候学习了。在本课程中，我将我在独角兽初创企业和成功的财富500强公司中积累的12年以上经验浓缩为60分钟的专家建议，教你如何建立一个令人印象深刻的世界级市场策略。我已经成功地运用这种可重复的策略帮助公司上市、出售和扩展业务，现在你也可以做到。 本课程中的概念设计简单易懂，完成培训后可以立即付诸实践。课程内容包括： - 学习ABCD框架 - 讲述前所未有的以客户为中心的故事 - 运用商业游戏的概念统一销售、市场、合作伙伴和客户成功团队 - 通过一系列关键绩效指标（KPI）进行测量和优化，让你看起来像个明星 短短60分钟，收获颇丰，不容错过！
Most business pros lack confidence when it comes to designing a go to market strategy for their company - despite it being the single most important concept for a company's success. Have you ever wondered if you could be doing more when it comes to your go to market strategy? Probably. After all, did you ever truly learn how to build one, or have you always had to "figure it out along the way?" Well, now it's time to learn.In this course I take over 12 years of experience building go to market strategies at unicorn startups as well as successful Fortune 500 businesses, and condense it into 60 minutes of expert advice on how to build a world class go to market strategy that will impress any boardroom. I've successful used this repeatable strategy to help companies go IPO, sell, and scale their businesses. And now, so can you.The concepts described in this course are designed to be simple for you to comprehend, and can be easily converted into immediate action upon completion of the training.- Learn about the ABCD framework- Tell stories a customer-centric story like you've never told before- Use the concept of business play to unify Sales, Marketing, Partner and Customer success teams- Measure and optimize through a set of KPIs that will have you looking like a rock starNot bad for just 60 minutes, right?
