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所在平台: Udemy |
课程主页: https://www.udemy.com/course/basic-terms-in-digital-marketing/
课程评论：没有评论
课程名称：数字营销基本术语 课程概述：在数字营销中，要取得成功，理解一些基本术语是至关重要的。本课程将定义一些最重要的数字营销术语，帮助您在营销成功的道路上迈出第一步。通过本视频课程，您将深入了解关键的数字营销术语，从而掌握在线成功的秘诀。我们将全面探索在线广告相关的术语、定义和指标，并提供经验丰富的观点，让您明白什么是重要的，什么是不重要的。 在课程中，我们将分析各种类型的数字广告，以及一般广告术语的基本术语，使用简单的日常英语，帮助您更好地理解相关内容。此外，我们还将探讨关键的指标，如每次获取成本（CPA）和质量得分，这些都是分析营销目标所需的重要数据点。通过本课程，您将全面掌握与数字广告相关的术语和指标。从基本术语如曝光（impression）和转化（conversion）到一般网络定义，我们涵盖所有内容！更重要的是，您将获得成功进行营销目标所必需的广告工具和概念的相关见解。学习如何像真正的数字营销专家那样沟通，确保您在数字营销术语上始终走在他人之前。
In order to be successful in digital marketing, you need to understand some basic terms. In this course, I define some of the most important ones so you can get started on your journey to marketing success. Unlock the secrets of online success with a new understanding! In this helpful video, we give you insight into essential digital marketing terms that will equip you as you go on your way to achieving excellent results. This course offers an in-depth exploration of the terms, definitions, and metrics related to online advertising along with experienced opinions on what is and what is not important. I'm going to analyze various types of digital ad types, as well as basic terminology used for general advertising terminologies in simple everyday English so that you can have a better understanding of the subject matter. Moreover, we will look into CPA & volume along with quality score - all essential data points required when analyzing marketing objectives from your campaigns! In this course, you will acquire a comprehensive understanding of the lingo and metrics related to digital ads. From basic terms such as impression and conversion to general web definitions - we cover it all! Plus, gain insight into advertising tools and concepts that are essential for success in marketing objectives. Learn how to speak like a true digital marketer, Be one step ahead of everyone elsewhen it comes to digital marketing terms.
