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所在平台: Udemy |
课程主页: https://www.udemy.com/course/b2bsellingskills/
课程评论：没有评论
课程名称：B2B销售技巧 课程概述：B2B销售技巧课程适合两类销售人员：一是刚刚开始销售职业生涯，渴望快速提升技能的新手销售人员；二是希望进一步提升自身技能，以在更高效和更具盈利能力的水平上运营的经验丰富的销售专业人员。本课程专为与客户面对面销售产品或服务的销售人员设计，适用于顾客有多种选择的情况，比如解决方案、价格、交货、质量、保证或功能等因素的考虑（顾客不会在没有销售人员介入的情况下立即购买产品）。 课程时长约为3小时，包括15个视频演示，由Ken Fowler亲自讲解，内容不使用PowerPoint，附有资料和工作表。课程进行过程中，学员将完成五个工作表，最终这些将用于制定个人的B2B销售技巧销售策略。这是销售工具的“圣杯”，完成后你会发现无法想象没有它的生活，而你将终身受益。此外，欢迎你将完成的策略发送给我，我会进行审阅，确保你最大化地从课程中受益。 课程强调，B2B销售技巧并没有任何花招或秘密公式，所使用的都是全球范围内的基本常识逻辑，是各行业销售成功的基础。参加课程后，你将学习到“杀手问题”的真正含义，明白为什么顾客选择购买或不购买的原因，这将会让你震惊！我希望通过这门课程提高所有销售人员的销售技能，让你真正享受销售的职业生涯，自豪于能够识别和满足顾客需求，并从中获利。利润并不是一个肮脏的词，若销售没有利润，所有人都将遭受损失，因为一切的运转都需要销售的推动。销售是所有工作的起点，这也是你参加课程的充分理由。（顺便说一下，这门课也很有趣。） 快来尝试吧，看看你将学到什么！
B2B Selling Skills is for two types of Salespeople - ones that are just starting their sales career and want to fast track their skill levels to a higher grade, and also for experienced sales professionals that want to further advance and improve their skills to operate at a more productive and profitable level. This course is specifically for Customer Facing Salespeople who are selling a product or a service that is a Considered Purchase i.e. the customer has a number of choices in the market place based on solution, price, delivery, quality, guarantee or function (they don't just rock up and buy the product without the salesperson being involved). The course will take about 3 hours to complete and includes 15 video presentations by Ken Fowler (in person, not talking over a PowerPoint presentation), accompanied by supporting documentation and worksheets. As you progress through the training you will complete five worksheets which will be used at the completion of the course to produce your personal B2B Selling Skills Sales Strategy. This is the 'Holy Grail' of selling tools and once you have done yours, you will wonder how you ever survived without it and YOU WILL USE IT FOR EVER. Plus, I'd like you to send it to me so I can review it and make sure you have squeezed the most out of the course to maximise the benefit from your investment. Let me say right from the outset that there is no trickery or gimmick or 'secret formula' to B2B Selling Skills. It is good fundamental common sense logic that is used all around the world and the foundation of sales success in every industry. Go on, get into it and see what you will learn. I bet you are dying to find out what THE KILLER QUESTION is. When you start using it you will suddenly find out why your customers are going to buy (or not going to buy) and this information will shock you! It is my wish to improve the selling skills of all salespeople with this course so that you can really enjoy your career in sales, take pride in being able to identify and satisfy your customers needs, and be able to make to make a profit out of it. Profit - It's not a dirty word. If you don't make a profit out of your sales then everyone loses because nothing happens until somebody sells something! Think about this for a moment - it will give you an insight into my PASSION for sales. No one designs anything, no one manufacturer's anything, no one ships anything, no one receipts anything, no one warehouses anything, no one counts anything, no one invoices anything, or analysis it, credits it, guarantees it or delivers it or gets paid for anything until somebody sells it. EVERYONE ELSE'S JOBS DEPEND ON YOU SELLING SOMETHING! It all starts with you. So I think that's a pretty good reason for you to do this course. (plus it's fun). What do you think?
