B2B SaaS SDR/AE On Demand Coaching Program

所在平台: Udemy

课程主页: https://www.udemy.com/course/b2b-saas-sdr-ae-on-demand-coaching-program/

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课程名称:B2B SaaS SDR/AE 随需教练计划 课程概述: 这个课程专为销售开发代表(SDR)和客户经理(AE)设计,旨在帮助他们持续超越销售目标。在学习销售技术及如何不断超越目标的过程中,及时的指导和支持至关重要。这项虚拟教练计划提供逐步的辅导和支持,针对学员在特定时间内需要解决的具体问题,例如如何评估机会、请求客户推荐、制定谈判策略等。 课程内容包括20多个独立的“力量小时”,每个小时会介绍一个主题,提供任务,并留出专门的时间让学员实践所学内容。该计划强调实践,没有冗长的理论,只关注能帮助学员取得成功的实用工作。 学员将学习如何: - 拨打冷电话 - 发送冷邮件 - 请求客户推荐 - 评估销售管道 - 规划演示 - 准备谈判策略 - 制定上市计划等 通过购买此课程,学员将获得永久访问权限及未来更新的“力量小时”,以便在需要时随时获取帮助。 学习方式: 本课程采用“拉式学习”方法,学员可以随时访问想要的内容并立即应用。这与传统的“推式学习”不同,后者往往强迫受众接受可能在未来需要的信息。 适合人群: 该课程特别适合准备转入SaaS客户经理角色的SDR,或首次担任SaaS AE的销售人员,旨在提供成功所需的基础知识和教练支持。虽然与任何客户群体都相关,但假设学员主要销售对象为中小型企业或中市场。 课程时长: 学员不需要持续观看视频,课程结构灵活,建议每周安排时间进行教练课程,保持与目标的承诺。 PG和反馈: 若学员有任何疑问,可通过电子邮件与教练联系。这里的教练具有20年以上的技术销售经验,熟悉SaaS的销售,使得学员获得量身定制的支持与实战技能。 总之,该课程通过强调实际操作和随需指导,帮助销售人员有效提升销售技能,实现目标,取得更大成功。

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SDRs and AEs - let me help you to consistently smash your target.Want to smash your target and hammer your accelerators? Of course you do!But learning to sell technology, and how to continually exceed your targets can be hard. You need the right guidance, coaching and support every step of the way.Ideally this coaching would come from your manager - but they probably have a big team, and sometimes don't have the experience or time to guide you when you need it most.Think of me like your 24x7 personal coach A coach that you access whenever you need, for whichever problem you need advice on.In this virtual coaching programme I will provide you with step by step mentoring and support to give you specific outcomes depending on what you are working on at any particular time.Need help qualifying an opportunity? I'll help you.Need help requesting customer referrals? I'll help you.Need help planning your negotiation strategy? I'll help you.Need help building your forecast? I'll help you.This coaching programme contains over 20 individual Power Hours that will introduce a subject, provide you with a task, and give you dedicated working time where you will put what you have learned into practice.At the end of each Power Hour you will have an outcome specifically related to your role - your territory, your customers, your opportunities.No theory. No 2 hour videos. Just focused work that helps you be more successful.You will:Make cold callsSend cold emailsRequest customer referralsQualify your pipelinePlan presentationsPrepare negotiation strategiesBuild launch plansand more...Purchasing this product gives you permanent access to the coaching programme and all future Power Hours as I add them in so that you can access them at the point you need help the most.Learning built for the way you want to learnI think of most education - like school - as "push learning" - information forced on you in the hope that one day you might need to know what an oxbow lake is.This programme is "pull learning" where you can access the learning you really want, when you want it and put it straight into use. Think about how you learned to ride a bike, or maybe how you are learning about TikTok or crypto today - short bite-sized learning followed by 'doing'.Don't buy this programme if:You just want to watch videosYou don't want to do any workSomeone has told you have to do this courseIt needs to because you want to exceed your target and you want to do the work to get there.Don't go through this programme module after module. Dive in when you have a specific challenge that you need help with. Let me help you send cold emails. Let me help you qualify a lead in or out. Let me help you prepare for a presentation.Specifically you will have access to:Available todayBuilding empathy with your customersBuilding a unique perspectiveCreating content for prospectingPreparing for a cold calling blockSending cold emailsRequesting referralsBuilding a prospecting calendarQualifying opportunitiesCreating discovery questionsCreating a meeting agendaPreparing a presentationDelivering a presentation dry runCreating video contentBuilding an opportunity canvasInjecting urgency into your opportunitiesPlanning a negotiation strategyConducting a loss preview (not review!)Clearing your calendar to focus on valuable activitiesBuilding your forecastBuilding an account canvasEach Power Hour contains a one hour virtual coaching session, its own worksheets, and tasks that will leave you with an outcome at the end.Have a specific challenge to overcome? - find the relevant Power Hour and let me coach you through it.Repeatable coachingYou don't only prospect once. You don't only negotiate once. These Power Hours are designed to be used again and again - helping support you and guide you through whether it is the first or the fiftieth time you are using them.Frequently Asked QuestionsWho is this programme for?This programme is designed for SDRs preparing to move into their first SaaS AE role, or first time SaaS AEs who are looking to consistently hit their target. It will provide you with the foundational knowledge and coaching to be successful.It is relevant to any customer segment but assumes you are likely selling into SMB or Mid-Market rather than Enterprise.If you are already a successful seller then you may find much of the content covers strategies and techniques that you already know.How long is the programme?This is different to most online courses. You are not expected to sit in front of your computer and push through video after video.Instead, it is "pull learning" where you can access the specific content you need when you need it.If you do want structure, we've provided a list of 5 essential sessions to follow, and this totals just 3 hours of your time.When should I do the coaching?Because it is up to you which sessions you do and when you should create a habit around when you engage in the coaching.Depending on whether you work best in the morning, evening, or weekends, I recommend you schedule in one hour to your calendar once or twice a week, and use that planned time to open up your next coaching session.You have to own your commitment to getting these outcomes.Do I have to do the working sessions?No you don't. But each of the working sessions is designed to give you a specific outcome related to your territory, accounts and opportunities. The best learning is when you actually do something (ride a bike, post a TikTok, invest in shares) and that is what these sessions are designed to help you with.If you just want to listen - then you might prefer the audiobook version of How To Sell Tech.Why should I listen to you?I've been in tech sales for over 20 years - I've sold SaaS, services and networking to SMB's, Mid-Market, and global Enterprises. I've sold direct and via channels. I've been an individual contributor and a VP Sales.Over that time I have built out a set of frameworks and templates that have helped me to automate and accelerate a lot of my work and exceed my targets resulting in being a top performer in most years and with multiple President's Club trips.I've published the book How To Sell Tech which gives you the theory, and in this coaching programme I am going to help you to put the frameworks into practice. Why don't you run these as live sessions?Live sessions (also called cohort-based courses) are fantastic for accountability and community. But for many salespeople they just want the answer to their question now. I've designed these sessions to be as close to live as possible, but with the benefit you can access them whenever you want and as many times as you want.Successful salespeople are good at managing their time so as you build out your plan to smash your target - managing your own accountability for this programme should be step one.What if I have a question?Just email me at charlie@howtosellacademy.comI will be happy to help.

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