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所在平台: Udemy |
课程主页: https://www.udemy.com/course/b2b-content-marketing-white-papers/
课程评论:没有评论
课程名称:智能B2B内容营销:制胜白皮书公式 课程概述:在建立信任后,销售变得简单明了。一个出色的内容营销策略能够实现这一目标。通过多年的实践经验,我利用特别报告和白皮书成功吸引了快速成为六位数客户的潜在客户。在本课程中,我将以对话的方式分享这一制胜公式。您将发现:制胜白皮书的六个元素,不仅能让读者渴望更多内容,还能推动他们进一步进入销售漏斗。您需要在优惠页面传达的两个情感诉求,以吸引访客转化为潜在客户。示例行动引导要点,创造出令人不安的感觉,只有通过您的内容才能得到缓解。延迟交付您的内容1分钟如何能产生立竿见影的效果。哪些字段在潜在客户捕获表单中至关重要(哪些可以忽略)。如何让您的推广邮件转换率极高。您需要在前24小时、7天和30天内向潜在客户提供的内容,以免浪费宝贵机会。立即开始学习,缩短产生强大B2B内容营销的白皮书的路径。
Sales becomes simple & straightforward when you've first built trust. A superior content marketing strategy accomplishes this feat. I've spent years in the trenches using special reports and white papers to attracting leads who quickly become six-figure clients. In this course, I conversationally share this winning formula. You'll discover: The six elements to a winning white paper that not only leave your readers itching for more, but also move them one step further in your the sales funnel. The two emotional appeals that must be conveyed on your offer page to entice visitors to become leads. Sample action-inducing bullet points that create an overwhelming uneasiness that can only be relieved by your content. How delaying the delivery of your content by 1 minute can produce immediate results. Which fields are absolutely critical (and which can be ignored) on your lead capture forms. How to make your promotional emails convert like crazy. What you must deliver to your leads within the first 24 hours, 7 days, and the first 30 days so you don't squander your immense opportunity. Start learning now to shortcut your path to producing powerful B2B content marketing with white papers.