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所在平台: Udemy |
课程主页: https://www.udemy.com/course/automation-in-digital-marketing-complete-a-to-z-course/
课程评论：没有评论
课程名称：数字营销：完整营销自动化课程 课程概述： 在当今竞争激烈的市场中，营销自动化对于保持品牌在潜在客户心中的存在感和改善用户体验至关重要。然而，由于各种因素，营销自动化可能会变得相当复杂。当销售和点击率不如预期时，我们常常会问自己：“他们在购买过程中遇到了什么挑战？”“我是否犯了错误？”“他们为什么不购买？”这些都是常见的问题。 许多人犯的最大的错误是没有遵循正确的路线图。随意设置缺乏个性化的工作流程、使用过多的促销语言、进入观众的垃圾邮件或促销标签等，都会导致较低的点击率，这些都是最糟糕的情况。 为了避免这些问题，我们需要一个清晰的路线图，成功的营销活动背后都有这样一个路径。课程包含30个重要的学习课时，帮助你充分利用营销自动化。如果你遗漏了其中一步，你可能会浪费时间和金钱，甚至“打扰”你的受众。 本课程将为您提供从零开始启动成功营销活动的逐步指导。无需再进行重复的手动工作，无需担心出错，也不必浪费时间和金钱。课程的核心内容包括： - **电子邮件营销**：将有价值的内容直接传递给观众的邮箱。 - **短信营销**：在目标客户移动中与他们保持联系。 - **转化广告自动化**：实时培育潜在客户。 借助360°的自动化设置，结合电子邮件流程、聊天机器人和短信，您能更高效地推进销售过程，从而达成更多交易。此外，通过行为触发的自动化电子邮件，您能在客户旅程的关键时刻提供重要信息。 本课程的独特之处在于，您无需为不同的营销自动化需求注册多个课程。它将帮助您管理整个销售漏斗，从潜在客户生成到客户邮件，一课程搞定所有所需自动化，简化流程，提升转化率。 现在就报名参加本课程，让您的营销活动焕然一新，期待在课程中见到您！
The #1 Mistake That Most People DoMarketing Automation is extremely important in keeping your brand top of the mind of your potential customers and improving user experience.However, it can also be quite complex due to various factors. When sales and click-throughs aren't what you expect, we start to ask ourselves questions like:"Did they face any challenges in the sales journey?""Did I made any mistake?""Why are they not buying?"…lots of others as well. The most common mistake I have seen people making is not following a proper roadmap.Setting up random workflows that lacks personlization, using too many promotional words, ending up in the spam/promotional tab of your audience, getting worse CTR than expected are the worst scenerios that can happen to you.Now the most important question that people often ask me is- "What should i do to make my system foolproof?"The answer to this is quite simple!Follow A RoadmapYou see, there is a roadmap behind every successful marketing campaign. And this roadmap consists of 30 Lessons that you need to learn in order to get the max out of your marketing automation. And if you're missing even just one step from this roadmap, you run the risk of burning money and "spamming" your audience.So, what if you had a set of step-by-step instructions of initiating successful marketing campaigns from scratch on complete autopilot? Imagine if you could follow these steps with… EVEN if you know nothing about marketing automation!No More Doing Repetitive Manual Work!No More Fear Of Messing it up!No more wasting time or money!Imagine for just a moment...Once you get the game & the rules, you never have to stress on it ever again, right? Once it's done… it's done! Every system will give you crazy ROI and engagement. Isn't it great to build something once and get it to work for you for years? Wouldn't that be nice? Well, you don't have to "imagine" any longer. Because… it's here.This one course on Marketing Automation will help you stay in touch with your customers wherever they are, on autopilot! In this course you will majorly learn:Email Marketing - Deliver valuable content straight to your audience's inboxesSMS Marketing - Reach your prospects on their mobile phones while they're on the goConversion Ads Automation - Nurture your leads in real time from the conversion ads campaignsWhy do you need Marketing Automation in Your Business?360° Automation - By setting up automated email flows paired with chatbots and SMS to advance leads from stage to stage of your sales process and close more deals.Transactional Emails - Sending automated emails triggered by user behavior to deliver valuable information to your customers at key moments of their journey (failed & successful payments).Enhance Customer Satisfaction - Make every customer feel special with personalized messages and lightning-fast responses.Say No To Repetitive Tasks - Using automation to keep time-consuming tasks on autopilot and get the time you need to focus on high-value work.Why is this course different?No need to get separate courses for different Marketing Automation needs. From lead gen to customer emails, This course will help you manage your entire funnel - so you get more conversions and less chaos. Just one course will cater to all the Automation needed in your business. It will be a completely power-packed course which will be easy to follow, informative and definitely practical in approach.Enroll now for this course and give your Marketing Campaigns the high-performing makeover it deserves! See you inside the course.
