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所在平台: Udemy |
课程主页: https://www.udemy.com/course/attracting-and-retaining-cx-and-ux-talent/
课程评论：没有评论
**Coursera 课程总结：吸引与留住 CX 和 UX 人才** 本课程旨在帮助您深入了解客户体验 (CX) 和用户体验 (UX) 领域，包括其从业人员和工作流程，从而提升您吸引和留住优秀人才的能力。 **核心内容：** * **理解 CX 和 UX：** 课程将详细阐述 CX 和 UX 是什么，从业人员做什么，以及他们的工作方式和重要性。 * **识别招聘与留存中的误区：** 您将学会识别企业在吸引和留住 CX/UX 人才时常犯的错误，例如在招聘过程中对职能的错误评估。课程以产品经理和工程师的专业领域为例，强调了允许非专业人士干预专业决策可能导致的“公司流程断裂”。 * **构建更具吸引力的职位：** 通过理解 CX/UX 专业人士的需求和期望，您将能够创建更具吸引力的职位描述和相关的工作条件。 * **提升人才保留率：** 课程将指导您识别导致 CX/UX 工作人员离职的常见原因（如流程问题、糟糕的企业文化），并提供相应的解决方案。 * **优化招聘流程：** 课程强调了在招聘前对候选人 CX/UX 能力进行准确评估的重要性，并指出在招聘过程中出现能力评估与实际工作要求不符的典型问题。 **课程特色：** * **免费提供：** 本培训完全免费。 * **内容丰富：** 包含超过 8 小时的教学内容。 * **形式多样：** 内容被分解为 50 个视频。 * **证书与 PDU：** 完成所有视频内容后，您可以获得免费的完成证书。通过免费考试，更可获得“吸引与留住 CX & UX 人才专家”证书。此外，本课程是 SHRM 再认证提供商，完成课程并获得证书可获得 8 个 SHRM PDU。 * **额外资源：** 鼓励订阅 Delta CX 的 YouTube 频道，获取更多 CX 和 UX 相关直播内容和答疑。 **目标受众：** 任何希望在组织中改善 CX 和 UX 团队建设和人才管理的人员。 **总之，本课程将为您提供 actionable insights，帮助您成为一家更受 CX 和 UX 专业人士青睐和尊重的雇主。**
Training Program Description:Come and learn enough about CX and UX, its workers, and its processes so that you can improve your ability to attract and retain great talent. You'll be able to create better jobs. You'll be able to recognize what typically goes wrong at companies that make CX workers never apply, or make them very likely to quit your company. Your company imagines it sells software, services, or goods. But ultimately you sell your talent, the people who work at your company. If you hire the wrong people, there's only so good your products and services can be. If processes are broken or culture is suffering, there's only so good your products and services can be.An example of one disconnect is how you want to assess CX/UX abilities before hiring us.must be a great researcher, must have years of UX experience, must show proficiency in information architecture. But then so many jobs want us to hold workshops where "everybody can do the UX." Nobody assessed workshop attendees' UX-related abilities. Product doesn't hold workshops to have everybody guess at and vote on their favorite product roadmap. Engineers don't have a sticky note festival so we can all decide the technical architecture together. Something is very broken at the company when we allow unqualified people to make decisions in a specialized domain.It's extremely important to invest some time now in understanding what CX and UX are, who does them, how, why, and how so qualified candidates are more likely to apply and stay.This training is completely free. Over 8 hours of content, information, and advice are broken into 50 videos.Certificates and PDUsOnce you have watched 100% of the video content, you can get a free Certificate of Completion. Or go for our free exam, and get your "Specialist in Attracting and Retaining CX & UX Talent" Certificate (or a certificate of completion if you don't want to take the exam).Delta CX is a SHRM Recertification Provider. If you complete this course and get our Completion or Specialist Certificate, you will qualify for 8 PDUs from SHRM. More On YouTubeSubscribe to the Delta CX YouTube channel. We're live 2-4 times a week with fresh content around CX and UX. Tuesdays are Office Hours/Ask Me Anything.please come and ask your questions!
