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所在平台: Udemy |
课程主页: https://www.udemy.com/course/applied-executive-ed-entrepreneurship/
课程评论：没有评论
**课程名称：** 应用行政教育：创业学 **课程概述：** 本课程摘自“解锁象牙塔”系列讲座，重点探讨创业学的核心概念。课程将介绍创业学的最新定义（由Shane于2000年提出）：创业是关于“如何、由谁以及在何种因素影响下，发现、评估和利用机会来创造未来的商品和服务。” 课程将引导学员思考一系列重要问题，例如：为什么有些人能够发现并利用机会，而另一些人却不能？这些机会是客观存在于世界中的，还是主观构成的？ 本课程将追溯创业学研究的起源，其历史可追溯至18、19世纪的经济学著作，更常与法国相关。“entrepreneur”一词即源自法语，意为“承办者”或“承担某项活动者”。 **课程涵盖要点：** * 创业学（Entrepreneurship） * 为何学习创业学（Why study it） * 机会与机会识别（Opportunities and opportunity recognition） * 创业者进入与组织涌现（Entrepreneur entry and organizational emergence） * 创业融资（Entrepreneur finance） * 资源与经济影响（Resource and economic impact） * 国际创业学（International entrepreneurship）
In this set of lectures in Unlocking the Ivory Tower, I'm talking about entrepreneurship. Definitions of entrepreneurship have varied over the years, but here I'll use one that was developed in 2000 by Shane [Envencat]: "Entrepreneurship is the examination of how, by whom and with what affects opportunities to create future goods and services are discovered, evaluated and exploited." Those lead us to some big questions. Why do some people and not others discover and exploit opportunities that are at the heart of entrepreneurship? Why doesn't everyone? Do opportunities just exist out there in the world as objective beings or are they subjective?The area of entrepreneurship research dates back to economics work in the 18th and 19th centuries. Most often, it is was in France and, in fact, the word "entrepreneur" comes from the French word for "undertaker," someone who undertakes an activity. The points we cover in this section include: entrepreneurship, why would you study it, opportunities and opportunity recognition, entrepreneur entry and organizational emergence, entrepreneur finance, resource and economic impact, and international entrepreneurship.
