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所在平台: Udemy |
课程主页: https://www.udemy.com/course/amazon-pay-per-click-advertising-ppc/
课程评论：没有评论
课程名称：亚马逊 PPC 产品广告：提升您的私人品牌 FBA 产品 课程概述：在亚马逊上创建产品列表并让您的品牌或私人标签产品上线是一件事情，而吸引流量则是另一件事情。生成流量实际上是一门艺术与科学的结合。本课程将讨论如何寻找强有力的关键词并通过亚马逊赞助产品广告（每次点击付费广告 PPC）创建盈利的广告活动。课程分为四个模块： 1. 如何寻找强有力的关键词 2. 如何驾驭亚马逊中的广泛、短语、精确和负面匹配关键词 3. 构建稳健广告活动的理念 4. 回顾关键词和优化广告活动 5. 实时演示和实际案例分析 此外，本课程还包含关于竞争对手分析、为多个关键词排名以及其他生成目标和盈利流量的高级主题，帮助您实现超过25%（支出/销售）的投资回报率（ROI）和平均销售成本（ACOS）。无论您是大型品牌、私人标签亚马逊卖家、零售套利卖家还是传统商家，此信息都将对您的增长和产品成功具有重要意义。
We know that creating an Amazon listing and getting your branded or private label product up and running is one thing. But generating traffic is another and there truly is an art and science to it. In this Amazon PPC course, we discuss how to source powerful keywords and create profitable campaigns via Amazon sponsored product Ads (pay per click advertising PPC). The course is broken into four modules:How To Source Powerful KeywordsHow To Navigate Broad, Phrase, Exact, and Negative Match Keywords In AmazonPhilosophy On Building A Robust CampaignReviewing Terms & Optimizing Your CampaignLive Demo & Walkthrough With Actual Case StudiesProfound Ways To Improve Your Listings In Order To Improve ACOS & Even SEOIn addition, we have an advanced sections around conquesting your competitors, ranking for multiple keywords, and other advanced topics critical to generating targeted and profitable traffic with an ROI and ACOS (Average Cost of Sale) better than 25% (spend / sales).If you are a big brand, private label amazon seller, retail arbitrage seller, or a traditional merchant seller, this information will be incredibly relevant to your growth and product success.
