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所在平台: Udemy |
课程主页: https://www.udemy.com/course/ai-copywriting-for-email-marketing-chatpgt/
课程评论：没有评论
**课程名称:** AI 邮件营销文案：实操指南 **课程概述:** 本课程旨在帮助您快速、智能且高效地创建能够吸引读者打开、阅读并产生点击的邮件营销文案。您将学习如何利用 ChatGPT 等现代工具，掌握不含“水分”和“猜测”的实战技巧，从而在不牺牲质量的前提下，清晰地表达内容并扩大内容生产规模。无论您是个人创业者还是团队成员，都能从中受益。 **学习内容:** * **模块一：提高打开率的主题行:** 学习撰写制造紧迫感和激发好奇心的主题行，并通过简单的流程和提示词技术进行测试和优化。 * **模块二：提升转化率的正文内容:** 掌握 AIDA 和 PAS 等成熟的文案公式，创作自然且引人入胜的邮件正文，快速为不同受众定制内容。 * **模块三：驱动点击的行动召唤和预览文本:** 学习撰写强有力的行动召唤（CTA）和能够提高打开率的预览文本。 * **模块四：自动化邮件序列:** 轻松设置欢迎邮件、用户培育流程和购买后跟进邮件，并通过个性化的废弃购物车邮件挽回销售。 * **模块五：20分钟完成新闻通讯系统:** 快速构思引人入胜的邮件内容，撰写有吸引力的开头、亮点和摘要。通过循序渐进的方法构建完整的新闻通讯，并运用简单的技巧提升效果。 **为何选择本课程:** 本课程提供“边学边做”的学习体验，每个部分都包含可直接复制、修改和应用到实际的提示词、框架和真实案例。学完后，您将拥有可以直接投入使用的邮件内容。课程内容基于免费或低成本工具，特别适合独立创作者、营销人员和企业主。 **实际应用场景:** 产品发布、销售活动、自动化邮件流程、新闻通讯、废弃购物车挽回、欢迎和引导流程、购买后跟进等。 **立即开始写出更好的邮件:** 邮件营销依然重要，只是形式在变化。本课程将帮助您通过智能工具与文案策略相结合来适应和发展。立即报名，用更少的努力和更大的影响力，撰写真正有效的邮件！
Copywriting for Email Marketing: A Hands-On GuideWant to write emails that actually get opened, read, and clicked - without spending hours staring at a blank screen?This course is your shortcut to faster, smarter, and more effective email writing.In this hands-on guide, you'll learn how to use modern tools like ChatGPT to create marketing emails that drive results.No fluff. No guesswork.Whether you work solo or on a team, you'll learn how to write with clarity and scale your content production - without sacrificing quality.What You'll LearnModule 1: Subject Lines That Get OpenedWrite subject lines that create urgency and spark curiosity.Learn how to test and improve them using simple workflows and prompt techniques.Module 2: Email Body Copy That ConvertsUse proven copywriting formulas like AIDA and PAS.Make your messages sound natural and engaging.Create tailored versions for different audiences in minutes.Module 3: CTA and Preview Text That Drive ClicksWrite strong, action-driven calls to action.Craft preview text that increases open rates.Module 4: Automated Email SequencesSet up welcome emails, nurture flows, and post-purchase messages with ease.Recover missed sales with abandoned cart emails that feel personal.Module 5: Newsletters - Full System in 20 MinutesCome up with engaging ideas fast.Write compelling intros, highlights, and summaries.Build complete newsletters using a step-by-step method.Improve your results with simple performance-boosting tweaks.Why This Course?You'll learn by doing. Each section includes prompts, frameworks, and real examples you can copy, tweak, and apply immediately.By the end, you'll have completed content you can put to use right away.Everything is built around free or low-cost tools - perfect for solo creators, marketers, or business owners.Real-World Use Cases IncludedProduct launchesSales campaignsAutomated email flowsNewslettersAbandoned cart recoveryWelcome and onboarding sequencesPost-purchase follow-upsStart Writing Better Emails NowEmail marketing isn't going anywhere - it's just changing.Learn how to adapt and thrive by combining smart tools with copywriting strategy.Enroll now and start writing emails that actually work - with less effort and more impact.
