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所在平台: Udemy |
课程主页: https://www.udemy.com/course/advocacy-level-1-fundamentals-of-advocacy/
课程评论：没有评论
课程名称：倡导规划 课程概述： 《倡导规划：社会变革的艺术》旨在帮助学习者有效计划倡导活动，避免规划不当所带来的消极影响，尤其是在支持特定社区和事业时。通过本课程，您将掌握如何制定明确的倡导目标和策略，利用自身优势，动员盟友，并制定应对反对意见的计划。 本课程强调了倡导在救助、发展和人道主义工作中的关键作用，适用于满足目标社区的未满足需求、纠正现状、预防有价值资产的损失以及改变公众舆论等方面。课程将通过逐步流程教授如何设定现实而富有挑战性的目标，采用适合群体与议题的合适策略。 强调教育的重要性，倡导活动需围绕信息收集和事实基础开展，旨在激发公众的正义感，推动环境改进、权利状况改善和人们生活的改善。此外，课程还将探讨权力、盟友和反对声音的识别与应对，确保倡导活动具备和平和正义的核心理念。 课程内容包括： - 倡导的基础知识 - 倡导的时机评估 - 倡导的生存技能 - 倡导研究与目标设定 - 多种倡导策略的应用 - 理解权力基础、盟友及反对者 - 制定全面的倡导活动计划 学习方式： 该课程为自学形式，学习者可以根据自身节奏进行学习。注册后即可获得3.5小时的17节逐步视频课程（可下载、附字幕，适用于所有设备）、便于打印的实践练习手册以及75页的课程伴侣指南，学习成果还将通过测试进行巩固。此外，完成课程后可获得证书。 总之，本课程将帮助您有效准备和实施倡导活动，实现积极的社会变革。
PLANNING FOR ADVOCACY: THE ART OF PLANNING FOR SOCIAL CHANGEA poorly planned advocacy effort can do more harm than good. It can negatively impact the communities you aim to support and set back your cause. In this training you will learn how to plan your advocacy campaign so you can avoid the pitfalls and utilize the right tactics to create positive social change.Advocacy is a key component of relief, development and humanitarian work. And it can also be our core approach when we want to:Address unmet needs in the target communityReverse or correct a situationPrevent the loss of a valued asset or programChange public opinionIn this course, we are going to learn a step-by-step process for how to plan for advocacy - setting realistic (and challenging) goals and objectives, using the right tactics for our group and issue, utilizing our unique strengths, mobilizing our allies and planning to counteract opposition.Advocacy is about education. A lot of advocacy is around gathering information and having the right facts. We want to wake up the inner sense of justice among the wider population and decision-makers, to bring about an improvement in the environment, an improvement in our rights situation, or an improvement in people's lives.Advocacy is also about power. We have our own power - our membership, our credibility, our skills - but going it alone is always risky. We need allies. So how do we identify who is out there and who can be our ally and supporter? And what is the best way to engage with them if we decide to do that?We will also meet opposition - people and organizations who are invested in things not changing. How do we identify who is against us and anticipate their tactics?Advocacy is also a peaceful approach that has justice at its core. We don't escalate unnecessarily by moving too quickly to direct action before other, less aggressive tactics have been exhausted. Advocacy assumes the best in others - that if they have the right information, they will make the right decisions.WHAT THIS COURSE COVERSFUNDAMENTALS OF ADVOCACYWhat is Advocacy? And how is advocacy different from service?Assessing whether it's the right time for advocacy for your group / issueSurvival Skills for Advocates - useful guidelines for a successful advocacy effortADVOCACY RESEARCH AND OBJECTIVESPreparing for AdvocacyAdvocacy Research - Getting the Facts RightSetting Advocacy Goals and ObjectivesADVOCACY TACTICSAdvocacy Tactics - Advocacy Research, Encouraging and Educating, Media Advocacy and Direct ActionAligning your Tactics to your Group and IssueUNDERSTANDING POWER, ALLIES & OPPOSITIONUnderstanding your Power BaseIdentifying and Engaging with AlliesPlanning for OppositionBuilding a Wider Understanding about your Advocacy EffortPlanning your Advocacy CampaignHOW THIS COURSE WORKSThis is a self-study training so you can work at your own pace. As soon as you sign up you will have access to:3.5 hours of presentations over 17 step-by-step sessions (downloadable, subtitled video, accessible on all devices)Ready-to-print handouts for practical exercises supporting you in developing your own advocacy action planA 75-page PDF companion guide to the courseTests to check and reinforce your learningA certificate of completion
