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所在平台: Udemy |
课程主页: https://www.udemy.com/course/advanced-digital-marketing/
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课程名称：与Dekker的高级数字营销 概述：你是否厌倦了在数字营销预算上猜测支出方向？在盈利性扩展活动或驾驭人工智能驱动的策略方面感到困惑？不确定如何整合在线渠道？如果你有一位导师，曾管理数百万美元，担任过PlayStation的全球品牌经理和一家与Google相关的初创企业的市场副总裁，那将会怎样？这正是你在《与Dekker的高级数字营销》课程中获得的指导。该课程已有超过一百万名学员注册，课程讲师拥有美国排名第一的市场营销学院的MBA学位。课程将教你如何像投资者一样思考——因为高级数字营销就是投资。在本课程中，你将学习到： - 在B2B和消费营销中，如何将营销经费用于获得最大投资回报。 - 如何即使在小预算下也能扩展活动。 - 最大化利润的人工智能策略。 - 如何绕过社交媒体禁令并解锁隐藏的目标工具。 - 当没有知名品牌时的快捷方式。 - 赢得大合同和打败更大竞争对手的成功策略。 - 如何将在线频道整合成一个盈利的系统。 - 超越竞争对手的数字营销策略。 - 顶级公司的首席营销官的建议。 - 如何使用秘密目标工具进行影响者营销。 - 如何克服与Facebook等企业的监管问题。 - 避免常见陷阱。 - 高级扩展策略。 - 高级B2B营销挑战。 - 何时使用哪个渠道。 - 广告策略。 - 构建一套综合的在线营销计划。 别再浪费金钱，别再犹豫不决，开始像专业人士一样进行营销。今天就加入《与Dekker的高级数字营销》课程吧！
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