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所在平台: Udemy |
课程主页: https://www.udemy.com/course/advanced-brainstorm-techniques/
课程评论：没有评论
**Coursera 课程总结：高级头脑风暴技巧** 本课程旨在帮助团队领导者掌握举办高效头脑风暴会议的技能，从而释放团队的创造力，产生大量新颖的解决方案。课程超越基础头脑风暴，引入能激发突破性思维的强大方法，帮助参与者走出舒适区，产生颠覆性的想法。 **核心学习内容：** * **高效头脑风暴结构：** 学习如何组织和引导头脑风暴会议，理解发散思维和收敛思维的应用时机。 * **16 种创意工具：** 掌握一系列经过验证的、能够产生卓越创意的头脑风暴工具，这些工具多样、能激发活力、富有趣味且极其有效。 * **AI 驱动的头脑风暴：** **（课程更新亮点）** 学习如何利用 ChatGPT 和人工智能作为头脑风暴的辅助工具，并演示如何高效使用这些技术。 * **创意评估与筛选：** 学习如何评估和优化初步产生的想法，最终选出可执行的“胜出”创意。 * **“如何？哇！现在！”（How? Wow! Now!）投票法：** 学习一种独特的投票方法，用于有效评选和确定创意。 * **个人创意提升：** 课程不仅关注团队活动，还提供有助于提升个人创造力的实用方法。 **课程收益：** 完成本课程后，您将能够： * **主导高效头脑风暴：** 成功举办头脑风暴会议，为团队、部门和组织带来可执行的成果。 * **驱动创新：** 成为组织创新的推动者。 * **职业发展：** 提升个人职业技能，成为能够带领团队解决重要问题、达成创意和成功解决方案的领导者。 **特别赠送：** * **SWOT 分析讲座：** 学习 SWOT 分析（优势、劣势、机会、威胁）这一强大的头脑风暴技术，用于制定商业策略和营销计划。 本课程是提升团队领导力和创新能力的宝贵资源。
Every team leader needs to know how to run highly effective brainstorms.Unlock the creativity in you and your team by learning how to run productive brainstorms, ideation sessions and ideas meetings. This course takes you beyond basic brainstorming into powerful methods which displace people out of their comfort zones and enable them to generate many radical ideas. You will learn how to evaluate and refine the initial ideas so as to select a handful of winning ideas to implement.The course steps you through the structure of a successful brainstorm by explaining how and when you use divergent thinking and convergent thinking. It includes 16 brainstorming tools which are proven to deliver great ideas. The course is recently updated to include a demonstration of how to use ChatGPT and artificial intelligence as a brainstorm tool. It shows how you select the best ideas. It includes the remarkable How? Wow! Now! method for voting on ideas. Although it is primarily focussed on group activities, the course contains methods which you can use on your own to boost your personal creativity. The 16 brainstorm methods are varied, energizing, entertaining and highly effective.When you complete this course you will be able to run highly effective brainstorms which deliver actionable results for your team, your department and your organisation. It will help enable you to drive innovation and advance your career. You will become known as someone who can lead teams to achieve creative and successful solutions to important problems.As a bonus we have added a lecture on SWOT analysis - a brainstorm technique to explore Strengths, Weaknesses, Opportunities and Threats. It is a powerful tool for building business strategies and marketing plans.
