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所在平台: Udemy |
课程主页: https://www.udemy.com/course/advance-sales-analytics-for-decision-making-with-power-bi/
课程评论：没有评论
课程名称：利用Power BI进行决策的高级销售分析 课程概述： 根据麦肯锡的报告《解锁销售数据的力量》，高性能销售组织中有超过53%有效利用数据分析技能来提升销售业绩。本课程将采用类似的方法，专注于通过销售分析来提升决策能力。随着数字化时代的发展，能够有效利用数据分析的人将比竞争对手更快速、高效地应对商业挑战。本课程适合那些希望在数据分析、商业分析或财务分析领域发展的学习者。您将掌握实用技能，成为未来职场中不可或缺的人才。 本课程是关于销售分析的难得机会，内容将从Power BI的基础安装开始，逐步深入探讨数据导入、表格关系的建立等内容。通过学习，您将探索使用Microsoft Power BI带来的巨大潜力，重点掌握： - 专业销售分析洞察 - 产品洞察、客户洞察与销售人员洞察 - 销售预算的准备 - Power BI的人工智能提取洞察 - 针对销售的特殊场景及相应解决方案 - 实际案例分析，如交叉销售机会和新客户分析 - 从基础到高级的DAX计算 - 测量分支 - 报告中的“如果”参数 - 分组技术 - 表格间的虚拟关系 - DAX中的变量使用 - 发掘Power BI的真实分析能力 - 开发高质量报告解决方案 - 生成具有价值的综合洞察 - 使用定制可视化和主题 课程材料包含： - 45节超过4小时的视频讲座 - 10个PBIX（Power BI）文件 - 7份PDF讲座 - 1份包含所有DAX函数的PDF文件 - 2个专用txt代码 - 1个Excel数据集 - 1个JSON文件 适合人群： - 希望从销售数据中提取洞察的商业、金融和销售专业人士 - 有志于成为数据分析、商业分析或财务分析师的学生 - 希望学习如何创建与销售相关的专业报告的Excel用户 通过本课程，您将获得扎实的技能和知识，为未来的职业发展奠定基础，期待您的加入！
According to Mckinsey in their report on "Unlocking the Power of Data in Sales," they have identified that over 53 % of the High Performing sales organizations are those who are effectively using their data analytical skills to boost sales. They have used techniques like cross-selling opportunities or new customer analytics during the process. And we will do exactly the same in this course.The digital universe is expanding with the passage of every day and organizations or persons who have the ability to utilize data analytics skills will have a competitive advantage by responding to the business challenges more quickly, more rigorously, and more successfully than their competitors.This course is a perfect one-stop-shop for those of you who like to peruse a career in data analytics, business analytics, or Financial analysis. You will acquire practical skills that will turn you into a highly skillful talent which will be invaluable for your future career. Get excited as you have come to the right place at the right time.This is one of the few courses on this topic that will equip you for detailed insights into sales analytics where we will start from very basics like how to install Power BI getting data into Power BI, develop a relationship among tables. We look forward to having you on our course as we learn and explore the incredible power of Microsoft Power BI for:Specialized Sales Analytics InsightsProduct Insights, Customers Insights and Salespersons InsightsPrepare Sales BudgetsArtificial Intelligence of Power BI to extract insightsSpecialized scenarios related to sales and their respective solutions in Power BI.Discover real-life situations like cross-selling opportunities and new customer analyticsBasic to Advanced DAX calculationsMeasure BranchingWhat if Parameter in ReportsGrouping TechniquesThe virtual relationship among tablesUse of variables in DAXHarness the real analytical power behind Power BIDevelop high-quality reporting solutionsProduce comprehensive insights that really create valueUsing Custom visualizations and themesThe course material includes:45 video lectures of more than 4 hours10 PBIX (Power BI) files7 PDF lectures1 PDF file of all DAX functions2 specialized txt codes1 Dataset in excel1 JSON filesWho this course is for:Business, finance and sales professionals who want to extract insights from sales dataStudents who want to pressure career as data analytics, business or financial analystExcel users who want to learn how to create professional reports in Power BI related to sales.
