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所在平台: Udemy |
课程主页: https://www.udemy.com/course/abm-account-based-marketing/
课程评论：没有评论
课程名称：ABM - 账户基础营销以获取最大的5%客户 课程概述： 你是否有一个理想客户？是否在疑惑为什么这些理想客户总是缺席？在这门课程中，我们将帮助你将理想客户变为现实！我们将运用两种策略来实现这一目标：入站营销和出站营销，专注于经过精心挑选的理想公司。 1. **入站营销**：课程将介绍搜索引擎优化（SEO）和内容创作策略，帮助你的目标客户在准备购买时发现你的业务，从而使你几乎无需进行销售。 2. **出站营销与销售拓展**：许多企业家或B2B销售人员往往关注销售拓展，但传统的销售拓展可能对潜在客户而言显得像垃圾邮件。通过账户基础营销（ABM），我们首先确定理想公司，然后为它们提供个性化的提案，让这种接触显得自然顺畅。 3. **为大客户创造产品**：如果一家超富裕的公司找到你，你是否有足够的产品和服务以实现你的财务梦想？我们将讨论如何为理想客户设计销售产品、升级销售及更大的销售套餐，以便他们能够在与你的交易中尽可能消费。 投资你的未来！今天就报名参加吧！
Do you have a dream client? Are you wondering why the dream clients don't appear in reality?In this course, we'll turn that dream client into a real clients!We'll use two strategies to do that: inbound marketing and outbound marketing to only carefully chosen, ideal companies.INBOUND MARKETINGWe'll go over SEO and content-creation strategies that will get the right clients to discover your business, and come to you when they are ready to buy, so you have to do nearly no sales.OUTBOUND MARKETING AND SALES OUTREACH TO ONLY IDEAL COMPANIESMany entrepreneurs or people doing B2B sales focus on sales outreach. But sales outreach can be spammy and unwanted by your sales prospects. With ABM (Account Based Marketing), we focus on first identifying ideal companies to reach out to, and creating personalized pitches to them to make it feel naturalCREATE OFFERINGS FOR WHALESIf an ultra-wealthy company came to you, do you have enough things to sell to them in order to make your financial dreams come true? We'll also discuss how to create sales offerings, upsells, and bigger sales packages so when ideal clients come to you, they can spend to their maximum potential.Invest in your future! Enroll today!
