2-Sided E-commerce Marketplace Case Studies Sramana Mitra

所在平台: Udemy

课程主页: https://www.udemy.com/course/2sidedmarketplacecasestudy/

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课程名称:双边电子商务市场案例研究 课程概述:本课程基于1Mby1M方法论,致力于通过案例研究的形式,分享科技企业家的宝贵经验。在每节课中,讲师Sramana Mitra为学生提供与企业家、投资者以及思想领袖对话的机会,让学生能够深入了解如何建立一个成功的商业模型。这些对话中,学生将接触到多个创业案例,获得关于创业过程的深刻见解。Sramana对关键学习点的综合和深刻分析为每次讨论增添了丰富的深度。 随着双边市场在电子商务创业世界中愈加普及,eBay和Etsy成为此类市场的显著例子,同时全球范围内涌现出许多小众和专业性的市场。那么,成功经营这样的企业需要哪些条件?本课程将展示一个成功的双边市场的实际案例,并提供逐步的构建分析。 课程强调了1Mby1M方法论的基本构建模块,这一点非常重要。学员可以了解到,自己可以作为独立创业者,从零开始运行一个双边市场,甚至在不融资的情况下获得成功。课程同时也不会排除资金的必要性,学员将学习在不同阶段(从前种子到A轮)的创业融资现实。 通过该课程,学生将掌握如何与投资者沟通的技巧,以获得那极具吸引力的投资者与创业者契合。掌握这些核心技能后,您将在众多竞争者中脱颖而出。让我们开始吧!

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The 1Mby1M Methodology is based on case studies. In each course, Sramana Mitra shares the tribal knowledge of tech entrepreneurs by giving students the rare seat at the table with the entrepreneurs, investors and thought leaders who provide the most instructive perspectives on how to build a thriving business. Through these conversations, students gain access to case studies exploring the alleys of entrepreneurship. Sramana's synthesis of key learnings and incisive analysis add great depth to each discussion.Two-sided marketplaces are becoming increasingly popular in the e-commerce startup world. eBay and Etsy are some of the most obvious examples of two-sided marketplaces, but now we are seeing a lot of niche and esoteric marketplaces as well all over the world.So what does it take to be successful in this kind of business?This Udemy course gives you a real-world example of a successful two-sided marketplace, as well as a step-by-step breakdown on how it was built.You will be able to see that all the 1Mby1M methodology building blocks fundamentals were applied and that's an important point to remember.You can, for instance, bootstrap a two-sided marketplace as a solo entrepreneur, with a paycheck, then raise money (or not). You can build a Unicorn (or not).Though we love bootstrapping, we never rule out funding.Learn the realities of startup funding at different stages, from Pre-seed to Series A. Use my courses as your guides. Get to know how investors think, so you can speak their language and attain that elusive holy grail of investor-entrepreneur fit.Here you have it. If you master these essential skills, you'll have an edge over many of your competitors.Let's get started!

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