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所在平台: Udemy |
课程主页: https://www.udemy.com/course/22-weird-tricks-to-get-your-emails-opened/
课程评论：没有评论
Coursera 课程《22个奇特技巧，助你邮件打开率飙升》旨在帮助学员提升电子邮件营销效果。课程认识到，拥有邮件列表在在线营销中至关重要，但如果订阅者不打开邮件，则毫无意义。 本课程提供易于理解的教学，介绍22种“奇特”且出人意料的技巧，无论学员是否有经验，都可以使用这些技巧来吸引订阅者打开每一封邮件。通过这些技巧，学员不仅能提高邮件的打开率和阅读率，还能鼓励订阅者期待未来的邮件内容。 课程内容包括： * **引言** * **自动回复器推荐**：介绍有助于改进任何邮件营销活动的工具。 * **22个实操技巧**：学员可以立即开始实施，以获得更高的邮件打开率和转化率。这些技巧适用于所有类型的营销活动，适合初学者和经验丰富的专业人士。 * **具体技巧示例**：如K.I.S.S.技巧、感恩技巧、名人技巧、悬念技巧等。 * **撰写有效主题行**：学习如何写出能真正吸引读者打开的邮件主题。 完成本课程后，学员将掌握提高邮件打开率的秘诀，从而使每一次营销活动都取得成功。
Having an email list to keep in touch with your subscribers and customers is one of the main components of any effective online marketing campaign. But if your subscribers aren't opening your emails, what's the point of even sending them out? If you've been tracking your email campaigns with analytics, only to realize that the majority of the emails you send out are never opened, this course will teach you how to change that. Through easy-to-follow instruction, you'll discover 22 out-of-the-box tricks that you can use, regardless of your experience level, to entice subscribers to open every email you send. Boost the Effectiveness of Any Email Marketing Campaign In order for your email marketing plan to work on increasing your profits, you need to make sure that your emails will actually be opened and read. It may seem as though you have no control over whether or not people open your emails, but the truth is that there are actually some tricks that you can use to increase your success. This course will not only show you how to get people to open and read your emails, but also how to encourage your subscribers to look forward to what you have coming next. Course Content After a brief introduction, you'll move through a couple of autoresponder recommendations that will help you improve any email campaign. Next, you'll dive right into the 22 tricks that you can start implementing right away to get more opens and conversions from every email that gets sent to your mailing list. These tricks are designed to work on any campaign, and you can use them whether you're a total beginner or an experienced marketing professional. You'll cover a variety of easy-to-implement tactics that include the K.I.S.S. Trick, the Gratitude Trick, the Celebrity Trick, and the Cliffhanger Trick. You'll even learn how to write subject lines that really work. By the time you're done with this course, you'll know what it takes to get more opens from the emails that you send so you can make every marketing campaign a success.
