|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/21-copywriting-hacks/
课程评论：没有评论
课程名称：21个快速简便获胜的文案技巧 课程概述： 本课程是Thirty five年专业文案经验的结晶。课程强调了文案初稿并非最佳版本，并通过正式的评审流程能够最快速、最简单、最可靠地改进初稿。讲师曾尝试非正式地修改文案，但效果不佳，因此开发了这套“21个文案技巧”。 这些技巧经过验证，构成了一个改进销售文案三个核心要素的检查清单：标题、正文和行动号召。通过系统地应用这些技巧，学员将获得持续交付强大成果的优势，赢得国际奖项，并获得可观的收入。 无论您是自由撰稿人、企业内部文案、企业家还是增长黑客，掌握这些技巧都将帮助您提升转化率和销量，带来事半功倍的效果。 学员反馈： 学员Natalie Rotunda称该课程“非常及时”，在应用了其中三个技巧后，为客户的图书销售页面带来了显著的销量增长。 学员Jim Mahannah认为该课程“扎实、有用”，提供了有力的检查和提醒，能够提升当前的文案质量和未来的文案技能，物超所值。
Two of the most important lessons I've learned during my 35 years as a professional copywriter are. Your first draft of sales copy is never your best draft.The fastest, easiest and most reliable way to improve that first draft is by applying a formal review process. I learned the first lesson early on, with the help of my early mentors and peers. The second lesson took me much longer to figure out. For years I was trying to improve early drafts of my copy simply by reading through it and looking for places where I could give it a few tweaks. This informal approach simply doesn't work. That's why I developed my 21 Copywriting Hacks. These proven hacks represent a checklist I can use to improve the three core elements of any sales page.the Headline, the Body Text and the Call To Action. Using a formal checklist has given me the edge I've needed to consistently deliver powerful results for my clients, win international copywriting awards, and earn a strong 6-figure income year after year. And now it's your turn. By taking this course and learning how to apply each group of hacks, you'll give yourself a massive advantage moving forward. Whether you're a freelance copywriter, in-house copywriter, entrepreneur or growth hacker.good things happen when your copy starts to deliver higher conversion rates and more sales! "Your 21 Copywriting Hacks course was incredibly timely for me! I got it while I was in the middle of writing an online sales page for a client. Long story short, I applied just 3 of your hacks to one part of the page, and my client is super-excited about its generating lots of sales for her two-book bundle. A great big ol' THANKS for putting this course out there now!" Natalie Rotunda"Solid, helpful checks and reminders will certainly improve my copy, as well as develop my copywriting skills on future projects. Good value course..." Jim Mahannah
